So we just came back from Times Square here in New York City where Nokia was throwing a lil' party right in the center of Manhattan for that Lumia 900. Turns out, as you probably know by now, that superstar Nicki Minaj was performing live. In fact, she performed three songs to a fairly massive crowd that was certainly very receptive to the whole scene.
After the songs they introduced the Nokia Lumia 900 while a DJ spun some music -- it was similar to the London-Deadmau5 event, though obviously not as massive. To the side, while the music was pumping, a giant high resolution LCD screen showed off an exciting light show leading up the Lumia 900 finally appearing.
Times Square crowd image via Sokane1/Instagram
All in all in was a fun albeit short event (it lasted about 30 minutes). While not as wow-worthy as the London 3D projection, it will certainly grab a lot of attention and is certainly some great publicity. Oh and a lot of the footage shot there will evidently be used in an upcoming video with the liver performance showing up tomorrow on Facebook.
After the break, you can check two videos we recorded (the second one starts shaky, sorry 'bout that, but it gets better). Also, we have some photos to boot.
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Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.