Amazon clears way for more Android apps on Windows 11, but will developers hop on board?

Amazon Appstore on Windows 11
(Image credit: Future)

What you need to know

  • The Amazon Appstore on Windows 11 is now generally available for all developers.
  • Up to this point, only certain developers have been able to get apps into the Amazon Appstore.
  • Sideloading Android apps onto Windows 11 has been an option since Windows Subsystem for Android launched last year.

Android apps on Windows 11 just got a big boost, thanks to a recent announcement by Amazon. The company shared that the Amazon Appstore on Windows 11 is now generally available for all developers. That means that any developer can now submit an app to the store. Before the change, only certain developers could submit apps to the Amazon Appstore.

Windows Subsystem for Android (WSA) allows you to install and run Android apps on your Windows 11 PC. While that expands the number of apps you can use on your computer, most people will not access all of the best Android apps. That's because the two main ways to install Android apps on Windows are each limited in some way.

The Amazon Appstore is the simplest way to install an Android app onto a Windows PC. It has an interface that people should be familiar with and doesn't require any technical knowledge to use. The main drawback is that the Amazon Appstore has significantly fewer apps than the Google Play Store. While Audible, TikTok, and some other well-known apps are available through the Amazon Appstore, several noteworthy apps are missing.

Today's announcement should open the doors to more apps making their way to the Amazon Appstore on Windows. General availability of the Amazon Appstore means that any developer can get their apps into the store.

Sideloading Android apps onto Windows 11 has been possible for over a year, but it has its own barriers. We have a guide on how to install Android apps from outside the Amazon Appstore, but I think the process is too technical for general users. Even with apps like WSATools, sideloading Android apps is too much for some.

Many of our readers are used to enabling developer mode, installing apps in order to install other apps, and handling APKs, but I know a lot of people who aren't. I love my mom, but I wouldn't ask her to download the Android Debug Bridge and find an APK file for her to play her favorite Android game on her computer — I just set stuff up like that for her.

More developers having access to the Amazon Appstore should close the gap a bit, but we'll have to see which developers hop on board. Right now, you have to sideload Meta's new social media app if you want to install Threads on Windows 11. More people would likely use Threads on their computer if they could install it with a couple of clicks.

Sean Endicott
News Writer and apps editor

Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. He joined our team in 2017 as an app reviewer and now heads up our day-to-day news coverage. If you have a news tip or an app to review, hit him up at

  • Iamdumbguy
    What was the point of partnering with Amazon? The Microsoft store should be able to support APKs directly. Yet another example of MS launching a new platform and immediately making it absolutely useless.
    Anyone digging any of the new community profiles for controller layouts in the Xbox Accessories App? Getting the latest news from Halo Waypoint? Smartglass? Office Add-Ins? Loving all the great widgets we're getting?