The launch of Windows 10 later in 2015 will bring with it a storefront that will support downloading apps for both PCs and smartphones. Today, Microsoft continued to move towards that unified Windows Store with announcements of new payout setups for developers who make both Windows and Windows Phone apps.
Windows Phone app developers who depend on in-app revenues from the Google AdMob network should be able to rest easier today. The problems that were causing ad fill rates for those apps to take a steep drop have apparently been fixed.
Google has now said it is working to fix problems with its AdMob network with Windows Phone apps. This news comes after many app developers on the platform reported that their ad fill rates have taken steep drops in the past couple of weeks, which have caused their in-app revenues to take a hit.
Many Windows Phone app developers are reporting they have seen a massive drop in revenues from ads placed by Google's AdMob network in the past couple of weeks. At the moment, there's no word as to why this might be happening.
If you are a Windows Phone app developer and want to continue testing your apps on Windows Phone 8.0, you might want to take heed of an email Microsoft is sending to app developers today. After 7 p.m. Pacific time today, Windows Phone 8.0 devices won't be able to be unlocked for development purposes anymore.
One of the talks named 'Tiles, Notifications, and Action Center' with Christine Matheney and Jerry Nixon went into detail about what is coming in Windows 10 for those familiar tools. Some of these changes users are already experiencing in the Technical Previews for phone and PC. However, there are a few other alterations, including a delineation of new Notifications and even the promise of interactive Live Tiles.
Microsoft has launched its RoomAlive Toolkit for developers, which will allow them to create a space where people can interact with content projected on walls. The toolkit is an extension of the previously-announced IllumiRoom and RoomAlive projects from Microsoft Research.
Microsoft recently launched a new face detection API to developers, but it also came up with a rather cool demo for anyone to test out. It's a website called How-Old.net that attempts to predict the age and gender of a person just by scanning a picture.
Today, Microsoft gave more information about Windows 10, including the universal Windows Apps model. Details were presented in the breakout sessions called 'Introducing the Windows 10 App Model' earlier in the day.
One bit of news we can confirm is that all Windows 10 devices, including phones, tablets, and PCs, can be developer unlocked through a toggle switch in Settings.
Sightings of such a feature were noted in the recent 100061 build of Windows 10 for desktop, although it did not work (it was under 'For Developers', see below). The feature just missed the flight for the current Technical Preview, but it should be in the next release.
Cortana will be getting even smarter and more useful in an upcoming build which will bring some new user interface changes and more. In the upcoming build Cortana will offer much deeper integration with Windows apps than we have seen currently with Windows Phone.
Microsoft has just made web apps exponentially more powerful on Windows 10 with new developer tools. Developers can reuse server hosted website tools and rich capabilities of the universal Windows 10 platform to give the site a live tile, and push notifications.
Today at Build 2015 Microsoft introduced Windows Store for Business. The idea behind Windows Store for Business is to make things easier for employers. With this they are able to customize the apps that their employees see, making more relevant apps show in search results.
During today's Build 2015 keynote address, Microsoft has revealed more about its plans to offer new APIs for Office, which will allow third-party developers to create apps and add-ins for Office applications. The company revealed some of those plans earlier this week when they posted their full Build 2015 panel schedule.
Microsoft has announced two new services for developers building products on Azure. The new SQL Warehouse service makes it easy to aggregate and store petabytes worth of data. The service makes it easy to visualize your data, as well as search through it. It also features integration with Hadoop and more, and can use machine learning to create predictive models.
Microsoft plans to offer more information on plans to develop a new file format for 3D printing as part of its Build 2015 developers conference next week in San Francisco. The reveal will be made as part of the session "Developing 3D Printing Applications and Services in Windows 10" on April 30.
The Microsoft Garage program has released a number of apps for Windows Phone, Android and other platforms. Many of them are the work of college students who have worked with the company as part of the Microsoft Foundry program.