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194

Sold out: Microsoft Surface Pro 2 128 GB no longer available to order

A couple of days ago we reported that pre-sales of the new Surface 2 and Surface Pro 2 were doing very well, with stock running low on a few variations of the new hardware. Indeed, we can now confirm Microsoft wasn’t bluffing as the Surface Pro 2 (128 GB) is now listed as ‘out of stock’ through the Microsoft Store online.

It’s not clear how much initial inventory Microsoft planned for nor if the the 128 GB version will be replenished in the coming weeks. Presumably Microsoft can adjust manufacturing orders for the devices accordingly and we may see the 128 GB version come back online in the coming days.

So are the new Surface 2’s and Surface Pro 2’s really selling well? Since we don’t know how many units were actually allocated, it’s hard to say. Interest in general does seem to be higher than for the previous Surface launch. There is also no doubt that the four week turnaround time from announcement to availability will go a long way in keeping that awareness high. But without any firm numbers, they could have sold a hundred thousand or fifty.

Interestingly, Microsoft did not predict the 128 GB version from running out of stock. Instead they warned that the Surface 2 (64 GB) and Surface Pro 2 (256 GB and 512 GB) were running low. That means we may see other configurations run out soon too, so you may want to get your preorder in now if you were hedging.

Devices will ship by October 21 for an availability of the 22nd.

Source: Microsoft Store; Thanks, Keval S., for the tip

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Reader comments

Sold out: Microsoft Surface Pro 2 128 GB no longer available to order

194 Comments

www.monoprice.com  Great site.  Never had a complaint.  Micro hdmi to hdmi without ferrit (great cable) 15 ft = $21.21  http://www.monoprice.com/products/product.asp?c_id=102&cp_id=10255&cs_id=1025504&p_id=9925&seq=1&format=2
For cheapest cable (with Ferrit core) 15 foot = $7.50
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MiniDisplayport to hdmi too.... 15ft = $8.72
 
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"Sell-outs without numbers is worthless.  It means absolutely nothing."

Well, unless I wanted to give Microsoft my money today to buy one.

Last I checked, it's not ideal for a business to have a product unavailable to actually purchase. So I do think a 'sold out' is interesting in that regard.

You have a point, but companies often talk about sell-outs to give the mirage that a product is selling extremely well.    It would more accurately be described as unavailable.

This falls under bro-logic. At least I'm not sure it's ever been actually proven, but rather it falls under conspiracy rationale.

Regardless, this isn't Microsoft bragging. This is consumers simply trying to order a device and it being listed as OOS.

I don't see the angle here how this is good for Microsoft that people can't buy their product. If it's to give the illusion of high sales at the cost of actually being able to sell devices, well, that just does not compute.

That illusion can provide many headlines.  Let me say this: I wasn't saying that you wrote this to brag for MS.  That said, that is a good headline for MS.  When the average consumer sees something has sold out, it gives the impression of high demand, even if that isn't the case.  Plus, this size might be unavailable, but the rest aren't.
Also, there isn't anything conspiracy related when talking about companies messing with stock to provide headlines. It has happened before and will happen again.

What is your problem?
No one will have the answer anyways. Only Microsoft knows the reality of this. There is no point in arguing about something. This is just a headline that is keeping us updated about something that happened. Take it as you wish and keep it to yourself.

What "problem"? Two people are exchanging ideas. Why should you take every discussion as a threat to your beloved brand?

You talk a lot, if you want it then preorder it,if not then leave it alone, you are just giving yourself a problem.

I'd rather believe what Daniel said, that making a product not available is not good for the product. Maybe for Apple, this hungry sale strategy would work because they have a significant large market share and much more people are fighting to buy one. Marking it our of stock will lead to more potential sales. But situation is not the same for Surface. Showing out of stock is very risky for Surface because the hesitating people may go and buy the products of the competitors. A product shortage is not something good for Surface. I think it would be safe to think that the "sold out" is true.

My main point was never that MS secretly has stock and is lying about selling out. I simply, for like the 5 or so time, mean that marking "selling out" doesn't mean that it is selling well.

what a noble crazy idea. its like openning a restaurant and tell people we can't bring you food so people think you have such an excellent food that you can't manage to give them? you are officially crazy my friend

No reason to call people names.  The first Surface had some supply issues to start with.  We all heard that it was selling out or stock was running low.  Now that we can look back, it is easy to see that it didn't really do that well.
While I may have been a little rough stating it to begin with, we have to wait until sales numbers come out some time down the road to see if it is really selling well.

Nintendo did it with the Wii... when people were told they were hard to find on the shelves, it became a must have item AND the best selling console for awhile.
I think mase was suggesting that a number would give us a better idea of the supply/demand aspect of this product. If they have only manufactured 2000 units so far, and those are the units that are claimed, then the product isn't doing as well as the report may suggest. Doesn't sound crazy to me.

The wii was a $200 product I don't see any reason to feign a product that will be catered to a very specific demographic. The price bracket alone makes it a specific product your average joe will not be purchasing a Surface pro. businesses, professions and people that looking to get the most out of their computer and don't mind paying the extra cash to do so. Such devices traditionally have not been in consistently high demand with rare exceptions to apple products.
The point I am making is that it is killing momentum to buy a $1000 product in no way can I really see it working in microsoft's favor.

No, it's not like opening a restaurant with nothing in the larder. I tend to agree with mase and understand his point, although it seems many are missing it.
 
The point he is making is that other companies, BBRY being one example, might be tempted to only issue a limited amount of stock for a product that they don't think will sell brilliantly. Therefore, when the imited stock sells out it creates good publicity and engenders more sales. 
 
MS had a bad time with the Surface and Pro first ime around and had loads of stock left over. It therefore makes it possible, if not likely, that MS "might" only issue limited stock, so as to artificially create sell-out news....

Why is everyone giving mase a hard time. Apple do this kinda all time. I work in retail. When apple say they are sold out in a particular store. They mean they want you to go to other shop in the area and buy it. Apple wont send stock out until. All the stock in the area is very low. Hence that how they can keep price up so high. When does finally run low in the area, It gets send out straight away. We also get invoice from apple say stock in allocated and available way before its sent.

I have hardly seen an apple product being unavailable for purchase. They push their shipping date further away while in demand, but very very very rarely unavailable.

Tell me a company has never taken advantage of "Sell out" headlines before. We all know it has happened. MS was more than happy last Surface release to mention it even though the overall number were not very impressive. I respect Dan for his hard work on this site. That said, it doesn't mean he is always right.

In this case, however, he is right. He reported that this device is marked as Sold Out and that is correct. Now, somebody explain to me how a product that is not released yet can be sold out. Why not just say orders placed today will arrive on x date? Surely they have a handle on their manufacturing and supply chain to accomplish that.

It could be that for a time, manufacturing didn't know when they would get more of a critical component (i.e. the 128GB solid state drive).  So they couldn't give a firm delayed ship date.  Hence the SOLD OUT message.
 
The SOLD OUT message has been removed btw... it now has a delayed ship date like some of the other model choices.

"It gives the impression of high demand"

You know that Microsoft is doing this to make a impression of high demands, people on other blogs/review websites know this as well and are commenting the same. If all the people know about this strategy of Microsoft then how would it help Microsoft to improve their sales? I really don't get it.

Every blog/review website is saying Surface Pro is not sold out, Microsoft is doing this to make an impression of high demand. Do you really think a multibillion dollar company would be so ignorant, like they do not read blogs and reviews (Microsoft don't have access to this website and thousands of others) to find out what people think about their products and strategies.

Or you want to say that Microsoft is reading all the reviews but still not doing anything when they know people are aware of their stratigies and it can have a negative effect.

"It gives the impression of high demand"
You know that Microsoft is doing this to make a impression of high demands, people on other blogs/review websites know this as well and are commenting the same. If all the people know about this strategy of Microsoft then how would it help Microsoft to improve their sales? I really don't get it.
Every blog/review website is saying Surface Pro is not sold out, Microsoft is doing this to make an impression of high demand. Do you really think a multibillion dollar company would be so ignorant, like they do not read blogs and reviews (Microsoft don't have access to this website and thousands of others) to find out what people think about their products and strategies. 
Or you want to say that Microsoft is reading all the reviews but still not doing anything when they know people are aware of their stratigies and it can have a negative effect.

With all due respect, Microsoft needn't brag about the OOS part. Tech sites like this exist for a reason, to report every small thing. And I hope you would agree that Microsoft is fully aware that the news will catch up.
Anyways, Microsoft's earlier guidance about stock getting quickly sold out doesn't mean anything without actual numbers. Well, it only means that few sites will create few posts about it. Nothing more, nothing less.
Again, this is just my opinion. Your's might differ.

I wonder if this is as a result of MS trying to not over-produce and have another big writedown like with the Surface 1...

Still meaningless. They may have well adjusted inventory based on empirical sales data. Ie..the unsold generation 1. We all want to see this platform succeed but they should really publish meaningful data so the consumer can make educated decisions. I'm in the market for a tablet to replace my POS android tablet with a fruit of surface/Nokia with windows preferred but not without knowing that the platform is successful for dev and app support...

"...they should really publish meaningful data so the consumer can make educated decisions"

Consumers aren't smart enough to handle actual data.

Although you're right, nothing is more sexy in an ad than bar graphs, pie charts and statistics. Microsoft should do that right away.

There's also nothing like publishing your sales data for your competitors. I'm sure once Microsoft takes your advice, Apple and Amazon will follow. Why wouldn't they? It makes total sense. They should also give me a puppy. /sarcasm.

If they published inventory numbers people would still think they lied, so damned if you do, damned if you don't.

To be fair Dan, I don't think he's talking about making advertisements with the data but rather having it available. If you weren't being sarcastic about the sexy bar graphs, then woops. My bad :P 
Anyway, Apple does show their graphs in all of their keynotes, so to imply that they don't do so would be untrue. In my opinion, the graphs are intersting because they are a good comparison to their competitors. That might just be my math/science brain though.
I do agree that most "consumers aren't smart enough ro handle actual data." People are just so dumb sometimes. 
 

To be fair, Apple usually disclose those graphs to shareholders and investors, which none of us are not. Granted those numbers are reported after the fact, Microsoft is nowhere near a quarterly reports end for new products that haven't been released.
If they sold out of 20 or sold out of 2000, the consumer is the one that suffers until inventory is replenished.
I think it's a good thing that they have empirical data to see that this is a desired product. It's economics 101, supply and demand.
Having been burned once was a learning experience of sorts for Microsoft.
Let's just see what happens and wait for the quarterly reports to be made public.

I did just watch a Verizon commercial showing coverage maps to people...though dancing Surface commercials are more sexy.

Dan is there any way to code that your comments come up a different color than others. I need a faster way to find your fantastically blunt rebuffs. If there's any way to do this I WILL give you a puppy.

Once again MS is clueless, you'd think they'd learned their lesson w/ intro. of surface.. Don't promise what you can't deliver, and with "2" being compared to a joke, "pro" better deliver!

It runs Windows 8 so you can judge app support from that. Even if they've sold 5 million pre-sales, it's not going to impact much on the overall Win8 figures.

So you're waiting to see the sales numbers before you purchase? You realize that they all run the same OS and thus whichever of the devices you list sells best has the exact SAME impact on a 'Platform for dev support'

Not exactly true.  If I was a dev., I would like to see the Windows 8 numbers broken down by tablet, laptop and desktop.  I say this because apps are more like to be used by a tablet Windows 8 device compared to a desktop Windows 8 device.  I know I use the apps a lot more on handheld devices with touch compared to my desktop with touch (or laptop without touch).

If you're a Windows 8 dev, you should be developing for all input types, not just the ones you think people are using.

True and I think my comment focused too much on touch.  My point was that I used metro apps on tablet-like devices compared to laptops and more so desktops.  I think that would be an important factor for a dev to judge the true Windows 8 market.

What difference does it make how many they sell? How does that change your mind if you'll purchase a Surface or not? The iPhone have sold millions and I still purchased a Nokia phone.

Either you know what the device can do or don't. And if you're not sure about its capabilities then wait. But to say you're waiting on sales numbers that seems wishy washy at best. Or looking for excuses not to purchase one.

Evidently you have very little grasp of how retail works. Selling out creates the perception of desirability, whether real or illusion. The phrase "get them while they last" is one of the oldest tricks in the retail book. Without any confirmation of pre orders, it means nothing. Given they are not sold out through Best Buy though should give a clue as to reality in this case. It is as likely that they are intentionally keeping inventory low or are metering them out to create the illusion of high sales as it is actually high volume. People also have remarkably short memories since the same thing happened with Surface RT and Surface Pro. I expect sales probably are pretty good since Microsoft's tablet advertising has been at saturation level for months, but selling out on their own website is absolutely meanngless.

I do remember the original surface selling out last year so he does have a point.  Hopefully this time they are selling a lot more when they say they're sold out!

Exactly. But they could have made only 5 of them. ;) I'm sure they didn't make too many presales considering last year, but I'd expect it to be in the millions.

it means informing the masses to get a 64gig or 256gig before its too late. Debbie Downer, no one cares how many are sold or not sold.

Yup, I am a Debbie Downer.  Or maybe I prefer companies stop playing the "minimal supply" at the begining so it looks like their products are selling very well. 

mase, you're overreacting. They did mot say that ALL models sold out. Only one. Which makes their claim real, true and relevant. They are not trying to pose a mirage, otherwise other models would be "sold out" too. It is what it is, for one model, take it ot leave it for what it means. You can't infer motives

MS should probably discontinue the 32 GB Surface 2 and focus on the 64GB model and lower the price to $499.
Selling out is always better than not selling out.  The news sounds positive.

Or that kept it low on purpose to make it look like sales were great.  They played the same game with the first gen.

Dude let it go,we will know eventually, I can only tell you more of my friends are now thinking about getting a surface 2 after see it all over the TV and trying out mine.

Exactly, also people have a short memory because Microsoft claimed the exact thing last year when the released RT with the 32 GB selling out first followed by 64 GB. Yet they still had to write off millions due to lack of sales.

This is more or less my point. We can't assume it is selling well just because of this. Though i do think MS's biggest mistake was probably how many they made after the initial presale.

That said, this article does serve the purpose of informing people that it is no longer available.

True though it is more likely to not be selling well based on history.  For third time in these comments though, I hope it does sell well.

I read through all of these comments on this thread. Mase you're exactly right, but when I look at these replies it looks more like a Macintosh forum. I have a 128pro from day one and love it, but what you're saying is reality. When did this forum get so close minded? Such a simple comment got many feathers a rustled. Guys, sold out doesn't = great sales. That was his only point. I'll take it as a good sign myself, but I know it's only a good sign depending on how many they produced. I'm still optimistic.

I believe that Microsoft would not want to not have product available. Why would they play games like....oh we are sold out to create demand would not work for them....they are to far behind for that....they rather get there products in the hands of people before they go to apple or Samsung....they probably did not make enough of that product because they wanted to make sure the sell well first so they don't need to have a fire sale and loose money....

Didn't anyone go to best buy last year they had less then 10 surface rt 7 32gb 3 64 GB Microsoft said they were selling like hot cakes, if you go to 100 best buys and they only 10 for 1000 people of course they'll be selling like hotcakes and demand is high what happens to the other 990 people either they leave with an Android tablet or an iPad.

I got $565 for my cracked Lumia 920 at the Microsoft store, that's far more than what I could get from Craigslist or eBay...

How? The highest retail price I've seen is $499, but usually $450. Are the taxes where you live that high?

They wouldn't want to deprive you of unloading it for a hefty payday on some poor schlub that don't know any better now do they? Lol, =P

These sold out never made sense to me, they did the same thing with the original Surface and yet they still had tons of unsold inventory.  What is wrong with taking orders and giving them a date when it will ship ?
 It's bad business sending a customer away , he/she may never come back ! 

I get that point, they cannot make any guarantees but they've been selling the Surface for almost a year now. They should have a rough idea about how long it takes to place an order  to when it finally ship to the end user.
Just try buying  a device from Lenovo and you'll know what I'm talking about.. if they don't have the device in stock , they'll give you a date .. they never send the customer away .. They made the same mistake with the 1st Gen Surface and they're doing the same thing again. No wonder they have close to billion of unsold inventory. 

I agree with you, better than sold out is giving a later day to ship - due to high demand your surface will be late by X day's -

Darn, I planned on pre-ordering my 128GB Pro when I went to my local Microsoft Store for the Panos Panay event. Hopefully they have more stock then, this really kinda screws with my master plans.

They had a deal in LA for Panos event where they'd give free touch 1 cover if you preorder.  I procrastinated too long, trying different things, checking out Makerbot, and Panos left (along with the free offer). 
 
Decided to preorder 256 in Glendale, which to my horror is still a kiosk.  Especially after seeing Century City store, the kiosk is REALLY sad. 
 
If you did want one on the 22nd, your best bet now is probably going to a store/kiosk rather than the website. 

My surface pro 2 in 256GB says it will ship along with my purple type cover on the 29th. Still getting it before my brothers gold iPhone 5Same.

Mine, too. No type cover for me yet, though... Getting the pro when I am in the US and the cover in Germany. Great that you can actually choose the keyboard you want :)

Hahaha! Love the pun.

Apple is more dependent on Microsoft than they know.

Hell, the Apple II uses Microsoft's programming language.

As everyone else has noted it, it still don't mean jack. I wish they've already sold millions but the truth is we have to wait.

I hope it is actually selling really well with huge numbers.  More tablets with Windows 8/RT means more app support. 

Seems everyone's priorities are a bit different, if you wanted one its important but if you were never planning on it, it isn't and you just want to gloat... =P

I would have done that if i had any friend there, Microsoft sucks at launching products in India,they haven't launchec the surface 1st gen here, they have to realize that india is a far bigger market than they think if they keep up there attitude towards India, they will have a tough time selling phone after acquiring Nokia coz India is nokia's 2nd biggest selling market.

I went to Best Buy yesterday and the Windows display was twice the size if apple and twice as many people there looking at all the surfaces abs devices.

Without discussing business strategy and marketing logic, my opinion is they probably made less initial inventory compared to the first Gen devices because there was an issue with moving their inventory.

Manufactured shortage. The original Surfaces were initially reported to be selling well and it ended up having 900mil writeoff

Right.

So your logic is: Microsoft lost $900 million dollars on Surface, Ballmer is leaving as CEO (with many pointing to that writeoff as contributing to it), Microsoft received more bad headlines and negative press against RT, so their strategy is to repeat it all for the same results.

Got it. Makes total sense.

"Manfucatured shortage" could be read as "being more conservative with inventory around this time", you know, so that they don't have to write 'em off next year.

Daniel, love your site. I own a Surface RT. Own a Lumia1020. I root for MS at every turn but MS continually makes mistakes. These Surfaces are once again, overpriced. If this is MS being conservative with their inventory then that means they're not producing many, not expecting to sell many, probably only selling to the MS faithful like me. They need to price these things to sell and get these things in peoples hands. More units sold means more developer support. More developers means more apps. And on and on and on... MS doesn't seem to get.

You do not get it. Steve Ballmer jumped and ran in this sweaty t shirt on developer conference stages screaming "DEVELOPERS DEVELOPERS DEVELOPERS". Unless that was part of the lyrics of Billboard number one single - Microsoft knows the importance of developer support on a new platform;.
Absolutely no on cheap Surface at launch. Selling Surface at low price will certainly kill the sales of Acer, Asus or Lenovo Windows 8 tablets. Unless Microsoft can produce bazilion surface tablets - this is a no go.
Also higher price at launch allows Microsoft to price adjust during Black Friday for example. Retailers love to sell high margin products.

MS makes mistakes - being too late unifying WP/RT/ARM notably and metro office apps - but the fact is Surface is NOT OVERPRICED. It's a "premium" product designed to exhude quality - not cheap laptop/netbook/chromebook.
 
One year after win8 shipped OEMs finally have premium & well priced surface-like devices. These shortsighted OEMs wouldn'taaahve had that without surface1 (warts and all).

Too late are popular words the asshole bloggers use against Microsoft. Microsoft was too late on netbook, netbook was dominated by Linux, you remember that right? Microsoft was too late to cloud computing? it was dominated by some garbage companies, right? Microsoft was too late to game consoles, right? Microsoft was too late to Database market, as some people always say. Microsoft is also too late to virtualization.
 
The moral of these, those bloggers are assholes. They get screwed any ways.

All the comments about the $900M write-off really annoy me because no one ever says anything about what that really means.  They obviously over estimated demand, that much is obvious, but its not like the pitched $900M of devices into the dumpster...
Their 2013 fiscal year was ending.  They PAID whomever manufactured the (several hundred thousand?) devices with money from their 2013 budget.  At the end of the FY, they hadn't sold, so they HAD to be written off.
The original RT is still being sold from this same pile of FY 2013 inventory.  I seem to recall reading a story on this very site that sales picked up after they dropped the price.  Since the cost of the devices was written off in FY 2013, every last dollar of the current $349 retail price is profit in FY 2014.  There may still be a net loss, but it won't be $900 MILLION.

Makes sense that the 128 gb version is sold out first. It simply delivers the best value for money. The price of the two 8 gb ram versions is just too high.

Gah i want a surface pro 2 so bad! I already have a regular surface pro 2. I will at least be getting the battery cover when that comes out.

Unlike last year, Microsoft did make the Surface (incl. the Pro) immediately available for pre-orders after the announcement. Also, the marketing/advertising this time around is a lot clearer as to why someone would want a Surface, and they did build the Surface brand all last year -- so people have an idea as to what it is. Distribution channels are also wider, i.e. more countries, more stores, etc.

You don't need a 128 GB model. The device will support up to 512 GB on the SD card, and they give you 200 GB of SkyDrive. Once that expires, it's unlikely that you'll still have the device after 2 years. Most tech people replenish and upgrade after, so it's not necessary.

What really is missing are reviews of the surface 2 and surface pro 2. Were there no devices for the press right after the presentation? Everywhere the same MS marketing blabla. Especially to know if the surface 2 is now fast enough would be nice before ordering.

There is most likely an NDA on reviews until right before the device comes out. MS probably wants time to make any last minute tweeks to the OS if needed.

I was at the MS store today and they had both the 2 and the pro 2 to play with, as well as a backlit type cover. I didn't play with it enough to form a performance opinion over my rt, but the magnetic charging mechanism is a million times better.

Reviews are embargoed and will be released all at the same time right when the device goes on sale.  That's how almost all products are handled.  You'll only see "hands on" reports for the time being.  They have them at the MS store to try out, the Surface 2 is definitely faster though; I was impressed when I played around with it. 
The real issue that remains at this point is apps and hopefully a strong lineup of tablets from OEMs (like the Dell Venues and the 8 inch Toshiba) will push devs to start making W8 modern apps. 

bear in mind that Windows market base is not made of the like of iPaders and Galaxiers. Knowing that lots of people bought the same device have little effect on potential consumers jumping on the Surface wagon. I would say that it may have the exact opposite effect. I know people who bought Windows Phone 7 or 8 phones because not many people have them. They absolutely despise using a device that everybody else is using.
 
Also, Windows tablets do not come cheap. Surface devices are not cheap. Windows device users always think of value for money and the usability of a device when purchasing it. Corporate purchasers do not give a fk whether or not the offices next door use Surface. Whether or not Tom, Dick and Harry have bought the device most probably has ZERO effect. 

This.
Window-users are much more price-sensitive than our friends from the apple-faction. Microsoft should not forget that.

Depends. Whenever businesses/enterprise buy devices, they spend on fairly high quality devices, even if it runs them $1000+ per device. The Surface Pro is clearly geared for that market, and it's being positioned as a high-end Windows solution. They need to keep building on the brand and perception. For everyone else, e.g. people on a budget, students, etc. there are plenty of $349.99 to $499 to $599 options from ASUS, Dell, Acer, etc.

Come on, don't call me "poor". I just want value for money. A surface-logo on my machine is not sexy enough to let me forget that. Otherwise I'd be with Apple.

I didn't call you poor. I'm just telling you that the Surface Pro-series is being positioned as a 'status brand' -- they even stuck "Surface" on the back so that "everyone knows you're using a Surface."

If the surface isn't the value you're looking for, there are plenty of cheaper options you can check out. Surface is a premium brand and MS has to keep their OEMs happy.

Which enterprises have you been hanging out with? Their priority is getting value for money, not buying "status" brands that are high priced. Never heard of any enterprise that buys the most expensive PC when a cheaper alternative will do. That's what service contracts are for.

I didn't say "most expensive..." I said they can run over $1000 per device, i.e. the HP Elitebooks/Folio, for example. They aren't the cheapest units around if standard consumer grade products are considered.
 
This is the 2nd time I had to say "I didn't XYZ" - People, READ.

Find me a Haswell ultrabook with a SSD, wacom active digitizer and a 1080p touchscreen for under $1000 and then we can talk about overpriced. You are demanding they sell you a product below cost.

Thanks, just pre-ordered my 64gb surface 2. Shame you cannot pre-order the covers. Looks like there is no red covers.

MSFT has no interest in competing with its OEM partners.  That's why both the Surface Pro 2 and Surface 2 are priced so high.  They are giving their OEMs the space to compete in the lower end market where most people will spend their money. 
MSFT goal is to propel the platform and they've realized the only way they can do this is to put out their own first-party hardware.  How many units they sell is sort of irrelevant if they can generate enough momentum such that their OEM partners can pick up the slack.

I'm sure they can't wait to write off another billion. If that is their policy I'd sell my Microsoft stocks immediately.

For those smart ass who are saying: sold out means nothing given no numbers. We already knew that, probably earlier than you do. You don't have to point out.
 
Sold out, means sold out. That's what they are reporting. It means for those who wants one now, you better hurry up. It also mean it sells faster than they can stock. It can also be they under estimated demand. Or like you said, they purposely under stock. What you are saying is just one of those possibilities. That's all.
 
They won't give numbers, unless it is selling millions already. It doesn't have sell millions preorder to be selling well.
 
Just for you information, the truth is, Surface Pro has been selling better than anything in the same price range. If this surprise you, then next time you see anti-microsoft assholes blogging about microsoft, tell them shut up. Surface RT is a strategic stake with Intel. If you don't understand, that's all I said. There won't be Windows RT if Intel don't play around with some stupid things. If Microsoft wants RT to success, simply allow current windows programs to be compiled in ARM machines, allow them join domains. Those are artificial constraints.
 
 
 
 

So they claim the Surface Pro 2 has become a laptop replacement. I will pass on this one and wait until the new Surface Pro X becomes a desktop replacement, then I will buy.

Have the microsoft store site up right now and is says available for all versions of Surface Pro 2 and Surface 2. I was able to add the 128Gb to cart as well. Ships October 25

 

 

What is the beef with cnet and Microsoft.......they title an article Microsoft selling out surface, we have seen that movie before.....why do they hate Microsoft or don't give them a chance

It's not just CNET, its the entire US media. They are full of assholes. CNET leads the charge. You have someone called molly wood in there, what else you expect? Regardless what they say, they will be screwed again.

All of them are available now.  What seems to be happening is that the estmated shipping date is being pushed back.  That makes more sense than sending a flat "sold out" message to the public.  The 256 and 512 models won't ship until October 29 now.  That is after the target date for launch in stores so it will be interesting to see what is available through other channels after launch date.

As of right now, when I click any of the models for the Surface Pro 2, all 4 SSD options are in-stock.

I noticed in the accessories section they also have a adapter to turn the keyboards into wireless keyboards! Pretty sweet. I have not seen that accessory mentioned anywhere, but I could have missed it.

What Microsoft did right this time is: they don't let the media assholes review it. Those assholes wont' say anything good. This is very very important.

Oddly enough when my wife bought me my Sony Vaio Windows 8 laptop it made me decide to switch from the iPhone4S to the Nokia Lumia 928.

My biggest dream is : a surface with ultrabook function, can connect projector, read flash disk, etc

Still not available in indonesia *sigh*

This discussion is way out of hand. I'm definitely getting one. I like the metro system. I hope developers see the potential of the surface and start making more for it.

It is primarily WP. That said, MS is making an effort to bring all their consumer line of products together. What affects one segment is almost sure to affect another because of this.

Just one note,
the Surface Pro 2 is back available for pre-order. :-)
All four versions are available Daniel.

What a stupid marketing strategy
why dont the sell it all over the globe like Apple, Android?

After reading comments, I'm excited and hopeful. Sold out is never a good show to the average consumer, but it also is a reality that every business deals with in the microeconomic world: scarcity. But also, it shows high demand, making the device a hot commodity. I hope the Surface 2 takes off for MSFT; it may just be what is needed to boost Win8.1 and get the company back in the game. And I WISH I was one of those with the money to preorder one! It is sleek!

The Surface Pro 2 is available for preorder in all configurations again. I preordered the 128 GB last night.

I can't wait to finally get a surface pro (well I can but I don't like waiting) but the one thing I want to see surface become is a line of products. Microsoft give us the Surface desktop all in one. I know that thing will be sexy.

Has likely already been mentioned but I would think MSFT is keeping a much tighter inventory this time around. Your not going to see another $900M writeoff. The downside, it may be hard to get a unit at times.

One thing to keep in mind though: Initial inventory probably wasn't MS's biggest issue.  They probably saw the numbers from the presale and assumed they would sell a lot more during the following months than they did.  My guess, just a guess, is that they will have presale supply at about the same level as last year.

This post needs an update, because, as others have noted, it's not sold out anymore.  I just went to the store and did not get "Out of Stock" for the 128GB Surface Pro 2.  So apparently the outage was momentary.
I also think Daniel is being a little naive not taking these statements with a grain of salt.  Try watching the Home Shopping Channel for about 10 minutes.  What do you constantly here?  "Uh-oh, we only have a few of the red 10-inch Emeril omelette pan still in stock, you'd better be dialing now!"  This is done to create a sense of urgency to push people to act.  And sometimes HSN actually does sell out - if you didn't actually sell out once in a while, people would stop believing your "almost sold out!" claims.  
For me, I'm not going to take "nearly sold out!" as a sign of high demand until I see a number tellling me how many they actually sold.

BTW, sorry to burst your bubble but it is now back in stock. You can, therefore, translate that to mean it was never really sold out in the first place....