Go big or go home. Microsoft’s NYC Store is set to impress on October 26th

With just days away before Microsoft opens its temporary holiday Stores we’re getting a first look at the big kahuna in mid-town Manhattan.

The Times Square Store looks to be one of the larger, more engaging of the retail outlets for the company and you can’t knock the location in the slightest. To say this is a high traffic area is an understatement, especially near the holiday season.

We’re also told that this store has extra long hours too. Most MS Stores are open 10am to 9:30pm, usually mirroring the hours of the malls where they are found. But the Times Square place opens 8am and keeps their doors open till 1am—7 days a week. Between those hours and that huge sign, we’re certain to see some high interest in Microsoft this season.

We’ll try to grab some more photos as the week goes on. Thanks, Travis, for the pics!

Daniel Rubino

Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.