The partnership will see Denmark's Bang & Olufsen custom tuning select HP devices for optimal audio quality. Those HP devices will include desktop and notebook computers, tablets, and even HP audio accessories.
That custom tuning will be applied to both built-in speakers and headphone jacks, and includes user-selectable equalization presets and manual sound tuning. The circuit board-side of the equation will carry on the audio quality obsession:
Years ago, HP had partnered with Beats Audio, putting Dr. Dre's bass-heavy audio enhancements into HP laptops, desktops, and their webOS tablets (but not smartphones, which were reserved for HTC). Since Beats has since been acquired by Apple, HP needed a new partner — thus, Bang & Olufsen, with their crisper and more balanced sound.
The Bang & Olufsen brand will appear first on HP's Spectre, Omen, and Envy Pcs, while the B&O Play brand (Bang & Olufsen's more affordable line of audio products) will show up on HP's Pavilion PCs and tablets (HP's more affordable line of computers) and HP audio accessories.
Source: HP (pdf)
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Derek Kessler is Special Projects Manager for Mobile Nations. He's been writing about tech since 2009, has far more phones than is considered humane, still carries a torch for Palm, and got a Tesla because it was the biggest gadget he could find. You can follow him on Twitter at @derekakessler.