Back at the end of April, Microsoft teamed up with well-known director Roman Coppola to release what was arguably one of the funniest smartphone commercials of the year. Featuring a wedding where everyone was trying to capture the moment, it quickly fell into a fight over who’s smartphone was better. In the end, Windows Phone (featuring the Lumia 920) was left standing with the slogan “Don’t Fight. Switch”.
It was short, funny and catchy, so much so that even non-Windows Phone fans gave it a nod of approval.
Now, a sequel to that commercial has been released with the Lumia 1020 taking center stage. The scenario this time happens at a children’s recital with parents eagerly trying to get the perfect photo. In the process, they shove each other out of the way to get closer to the stage with your typical chaos ensuing. The TV spot concludes with only two parents left and the wife asking “Why aren’t we getting closer?” to which the husband quips back “With the Nokia Lumia 1020, we have the best seats in the house”. He then zooms and re-frames a photo of his kin, nailing the shot.
The ad is full of great little moments, like the obnoxious iPad user holding their giant device out in front of them to use the camera and our favorite mustachioed smartalec wisecracking to an elderly lady using an iPhone that “2007 called, it wants its camera phone back”.
The commercial should be quite popular on TV and we imagine it will be making the round on blogs and social media today (which means yes, you should all share it too).
The Windows Phone Blog notes that the original “The Wedding” ad was watched over 6.25 million times, setting a new record for a Windows Phone commercial. Will this get prime time coverage? You bet as it will premier during MTV’s Video Music Awards this Sunday.
We can’t wait.
Source: YouTube; the Windows Phone Blog
Minecraft Dungeons lead talks its next DLC and the future endgame
We talk Minecraft Dungeons’ recent Jungle Awakens DLC, the Creeping Winter expansion, and future endgame plans with game director, Måns Olson.
Fix up your Xbox Elite Controller with these parts
Need some replacement parts for your Xbox One Elite Controller? From new paddles, grips, bumpers, thumbsticks, and more, we have you covered.
Hands-on with Windows 10 build 20161 showcasing the new Start menu
Yesterday, Microsoft released a new build of Windows 10 that includes an updated Start menu design with translucent Live Tiles, improvements to Notifications, and behavior changes to things like Tablet Mode and the Taskbar. It's been a while since Microsoft released a build with any surface-level changes, but now it's finally happened, we're back showcasing all the changes on video.
The best aftermarket CPU coolers for AMD Ryzen 9 3900X
In order to get the most out of the AMD Ryzen 9 3900X processor, you'll need to keep it cool enough for it to work as hard as it's able. This is where a good CPU cooler comes into play and we've rounded up some of our favorites.
