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Razer removes N95 mentions from Zephyr mask marketing following backlash

Razer Zephyr
Razer Zephyr (Image credit: Razer)

What you need to know

  • Razer has removed all mentions of N95 from its Razer Zephyr mask marketing material.
  • This change comes after Razer was criticized for saying the mask's filters were "N95 Grade" despite the mask not being certified by The National Institute for Occupational Safety and Health (NIOSH).
  • Razer responded to public scrutiny by publishing a webpage that lists a series of standards Razer claims it meets.
  • Razer's marketing still gives off mixed messages, as the company says the mask offers "daily protection" but also states that the mask "isn't personal protective equipment (PPE)."

Gaming peripheral manufacturer Razer has removed all mentions of N95 from the marketing material for the Razer Zephyr, a "wearable air purifier" mask that the company unveiled at CES 2021 and later launched during Q4 2021.

Razer previously claimed that the Zephyr, alongside the upcoming Zephyr Pro, was outfitted with "N95 Grade" filters. Tech YouTuber Naomi Wu criticized Razer in a Tweet thread, highlighting the fact that since the Zephyr and Zephyr Pro aren't officially certified by The National Institute for Occupational Safety and Health (NIOSH), Razer's use of N95 in its marketing was irresponsible. Razer then removed mentions of N95 following public backlash. According to Wu, the removal of N95 from Razer's marketing was prompted by contact from the Food and Drug Administration (FDA) and NIOSH.

Source: Razer (Image credit: Source: Razer)

Razer has responded to public scrutiny of the mask's efficacy by publishing The Science Behind Razer Zephyr (opens in new tab), a detailed webpage that lists a series of standards Razer claims the Zephyr meets as well as various test results. However, many still argue that the mask is ineffective, with Naomi Wu pointing out that the filters are undersized and that its silicone face gasket falls off too easily in her engineering breakdown of the mask.

Notably, Razer still claims that wearers of the Zephyr can "stay safe with its replaceable air filters for daily protection," despite the fact that the mask's marketing then states that "Razer Zephyr is not a medical device, respirator, surgical mask or personal protective equipment (PPE) and is not meant to be used on medical or clinical settings." This contradictory messaging makes it difficult to discern whether or not the mask offers any reliable protection at all. Ultimately, if you're looking for consistent and effective protection during the pandemic, you won't get it while wearing the Razer Zephyr or Razer Zephyr Pro.

Brendan Lowry is a Windows Central writer and Oakland University graduate with a burning passion for video games, of which he's been an avid fan since childhood. You'll find him doing reviews, editorials, and general coverage on everything Xbox and PC. Follow him on Twitter.

5 Comments
  • So what's the point of this mask then?
  • Exactly, lol. That's the core problem.
  • Depends on how much you like the RGB lighting
  • Bad business. They had ONE job to do. It had to be a mask first and foremost. But hey, I'm ok with people that want to put rgb on their faces, we gotta get to a cyberpunk future someday.
  • Companies just throw products out there, do some marketing ads, make some lies and people will start buying them. People will find out eventually that these masks don't work, oops sorry...........no harm here.......but already made millions..............no punishment for lying to customers........so they keep doing it....