Microsoft this week rolled out a patch for Windows 7 that sets the stage for warning users about the OS's impending end of support. Earlier this month, Microsoft announced that it will start alerting users that it will drop official support for the OS on January 14, 2020.
This week's patch adds the necessary bits to start making users aware of the impending date, with alerts set to begin in April (via TechCrunch).
When support ends in January, Microsoft will stop servicing Windows 7 with security and feature updates. Enterprise customers will still be able to pay to extend support, ensuring that they'll continue to receive patches for security issues. However, most normal Windows 7 users will be encouraged to move to Windows 8.1 or Windows 10 (opens in new tab) to continue receiving security updates from Microsoft.
From Microsoft's original blog post announcing the alerts:
Given that Windows 7 still accounts for a major chunk of Windows PC's on in the wild, according to Net Marketshare, Microsoft will have a large task on its hands to encourage updates.
Windows 10 is no longer offered as a free upgrade for Windows 7 users; that offer was only available for a period after Windows 10 first hit the market. However, it's still possible to snag Windows 10 for free by using your Windows 7 product key to validate your Windows 10 install, although this isn't officially recognized by Microsoft.
For more, you can read Microsoft's support article (opens in new tab) on the patch.
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Went to the website that is in the image, and I have to say that Microsoft is getting a lot better at their videos, promotions, commercials, etc. They are a lot more personal/emotional and it's great to see this.
They're a changing company. I also feel like they're slowly getting better at communication which was their biggest weakness in past years.
When I read your post I went there as well. It's even beautifully localized!
And I agree, that video is great manipulation (which is really what PR is these days) One critical thing they failed to address in the Q&A though was what haters bring up: I heard Windows 10 has privacy issues, is Windows spying on me?" 🤦🏽♂️ Overall though? GREAT landing page 😍
Ha Ha, what a joke. Like this is going to change people minds. No thanks, and forget it. Not going to work. later
tech advances / transition continues with or without you.
Satya said it perfectly (paraphrased): Disrupt or be disrupted. (about embracing tech)
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