Bing is pretty great as far as a service goes, but all that greatness can only been seen in its entirety in the United States — but if Microsoft's ambitions for Bing can be followed through, international Bing users will have less to complain about. Microsoft's posted a job listing for Senior Business Development Manager — Bing International with the goal of hiring somebody to drive expansion in 75 markets globally.
We'll let the job listing do the talking for a bit:
Bing is embarking on the most ambitious geographic and product expansion in its history. International is now front and center at Bing. ASG is charged to make Bing a quality product in 75 markets around the world, driven by the needs of Microsoft's core products and global strategic alliances - Windows 8, Windows Phone, Xbox, Nokia, Yahoo and others. If getting on the ground floor in this great adventure sounds appealing, this role is for you.
The Bing International Senior Business Development Manager would be tasked with building "strategic partnerships and tactical deals" for search and content, on web, mobile, and Xbox. As such, it's considered to be "a great opportunity to exercise and further hone your strategic, analytical, negotiation and relationship building skills, and grow your career at Microsoft."
Microsoft is looking for somebody with experience and understanding of how the web works, as well as research and development, monetization, and advertising. Plus key traits like a leader, strategic thing, and the ability to "operate effectively by himself/herself, removed geographically from the engineering teams and from the core business development team in the US, travel within the EMEA region and to the US and India on a regular basis, and become a compelling ambassador for Bing in the EMEA region."
More important than the job listing itself, though (at least for us, unless you think this is the job for you), is Microsoft's desire to expand Bing's services into new markets. There are many neat features within Bing that are only available in select markets, and this shows that Microsoft is at least interested in expanding that feature set to a wider set of users.
Which Bing features do you most want to see go fully international?
Source: Microsoft; Thanks to 12Danny123 for the tip!