Microsoft is changing how it's asking customers to upgrade to Windows 10

Microsoft's free Windows 10 upgrade offer comes to an end in July and the company is looking to change the way it's asking customers if they wish to take advantage of the free offer or not. Microsoft has been rather aggressive in its marketing on older Windows installations, with some people even being upgraded to Windows 10 without wanting to altogether. That's set to change with this upcoming prompt refresh.

Terry Myerson released a statement on the matter to The Verge:

"Since we introduced a new upgrade experience for Windows 10, we've received feedback that some of our valued customers found it confusing. We've been working hard to incorporate their feedback and this week, we'll roll out a new upgrade experience with clear options to upgrade now, schedule a time, or decline the free offer."

The company will now offer three distinct, clear options to customers (as shown above). You can either upgrade now, schedule a time that suits you, or decline the free upgrade offer. Hopefully this should cool off some of the heat that has been directed at Microsoft over the issue including a woman who successfully sued the company. Those on Windows 7 and 8 have just a month to upgrade to Windows 10 for free. After the promotion ends, you'll need to fork out to update your PC.

Rich Edmonds
Senior Editor, PC Build

Rich Edmonds was formerly a Senior Editor of PC hardware at Windows Central, covering everything related to PC components and NAS. He's been involved in technology for more than a decade and knows a thing or two about the magic inside a PC chassis. You can follow him on Twitter at @RichEdmonds.