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Ninja moved to Mixer due to 'toxic' Twitch chat and licensing restrictions

Tyler "Ninja" Blevins
Tyler "Ninja" Blevins (Image credit: Ninja)

Ninja joining Mixer

Ninja joining Mixer (Image credit: Ninja on YouTube)

What you need to know

  • Ninja is the most popular game streamer in the world.
  • Recently, he left Twitch and started streaming exclusively on Mixer.
  • Jessica Blevins, his manager and wife, says that Twitch's "toxic chat" was one of the reasons for the switch.
  • You can read about other aspects of the decision below.

Recently, the popular streamer Ninja, announced that he was going to stream exclusively on Twitch's competitor, Mixer. While this is amazing news for Microsoft, it's quite a blow to Twitch. Since then, Amazon-owned Twitch has been embroiled in a number of controversies.

Immediately after Ninja joined Mixer, Twitch posted pornography on his page in an effort to promote other streamers. Former Twitch employees also posted unprofessional comments about Ninja.

A recent interview between Business Insider and Jessica Blevins, who is Ninja's manager and wife, revealed some of the reasoning behind Ninja's move from Twitch to Mixer. You can read an excerpt from the article below.

One of the main sticking points with Twitch's newly proposed contract was that it would limit Ninja's licensing deals, which Jessica and Tyler worked so hard to attain in the first place... Another major consideration for leaving, according to Jessica, was Tyler's happiness. She said the Ninja chatroom had become 'pretty toxic' on Twitch, and Tyler expressed a desire to press the reset button on everything... As negotiations with Twitch continued to drag on, Microsoft entered the picture. 'Microsoft was so aligned with what we wanted and where we were at,' she told us. 'Microsoft backing us up and giving us support, it was such a warm, friendly environment. And when Tyler sat down, looked at the platform, and messed around with it, it was a quick decision.'

In my opinion, Mixer is one of the friendliest places for streamers at the moment. It's great to see that Ninja found is as welcoming as it's been for me and many of my friends. Hopefully, this will continue well into the future.

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Asher Madan handles gaming news for Windows Central. Before joining Windows Central in 2017, Asher worked for a number of different gaming outlets. He has a background in medical science and is passionate about all forms of entertainment, cooking, and antiquing.

8 Comments
  • Not only that, Twitch allows a titty streamer to toss her cat over her head with no reprocussions whatsoever.
  • This sentence will always sound odd to me, and must sound very strange to someone just 5 years ago.
  • I have no idea what kind of streamer that is, but it gave me a chuckle.
  • Yeah, and I'm sure it has nothing to do with all that cash MS threw at him... :)
  • Twitch was also throwing cash.
  • I mean that's certainly a factor, but Twitch's lack of transparency and uneven enforcement of their own guidelines has long been reported and voiced. Whether it's DrDesrespect only getting banned for a week after streaming in a public bathroom. Or a streamer being banned for streaming while cosplaying in a chun li outfit, mean while "E Girls" and their sexually provokative antics go virtually unpunished ALL the time.
  • I guess I'm just old. I don't get the draw to watching people stream games, period. My 7 yr old spent more time watching people play on YouTube, than actually playing games (or going outside). I had to limit him. I'd rather actually just play the games myself, and as a responsible adult, I barely have time for that. I do appreciate that you can find tips/tricks watching others play the game, but I limit that for when I'm realllly stuck and cant solve a puzzle on my own.
  • https://amp.businessinsider.com/jessica-blevins-ninja-wife-manager-on-le...