Latest about Circana
XBOX Circana data reveals Xbox players are spending more time in a first party PlayStation title than PlayStation or Steam users, highlighting a clear gap between reach and engagement.
Gaming Circana’s latest data shows Black Ops 7 holding strong despite mixed reception, with Helldivers 2 notably performing best on Xbox for February.
News Call of Duty: Black Ops 7 topped US PlayStation sales in January 2026, according to Circana data. Battlefield 6 remained competitive across platforms, while Xbox and PC charts showed varied results.
Xbox Call of Duty: Black Ops 7 has enjoyed solid momentum despite drama around its launch, but Xbox Game Pass has muddied the overall performance picture.
Gaming Battlefield 6 launched strong, but Call of Duty’s combined ecosystem continues to dominate US player charts.
Gaming Call of Duty: Black Ops 7 is the best-selling game of November 2025 in the U.S, per Circana, but is down compared to 2024's Black Ops 6.
Gaming New Circana data shows console sales are falling across Xbox, PlayStation, and Nintendo — driven by rising prices, weaker demand, and more factors.
News Circana’s data shows a surprising top three for US Black Friday, with the NEX Playground outperforming established consoles and further highlighting Xbox's ongoing struggles.
