Smoked by Windows Phone challenge action captured in Toronto

The Smoked by Windows Phone challenge, the popular marketing campaign that was born back at CES 2012, has made its way to Toronto, Canada. The public are challenged by the Windows Phone team to see if their smartphone can beat Microsoft's mobile OS and pocket $100. As usual, these challenges include common tasks such as uploading a photo to Facebook.

Windows Phone has been steadily growing in reach when it comes to Canada. The 4G Radar and Lumia 900 are both available to take advantage of faster network speeds, and carriers are supporting the platform with stocking a number of devices. But we've yet to see a strong push by Nokia or Microsoft so it's good to see such marketing ongoing.

If you wish to check out the Windows Phone challenge, here are the event locations for the next few days:

  • May 25: Yonge and Eglington - 12pm-8pm
  • May 26: The Danforth - 10am-6pm
  • May 27: Yonge and Dundas - 11am-5pm

Thanks, Charles, for sending in the photos!

Rich Edmonds
Senior Editor, PC Build

Rich Edmonds was formerly a Senior Editor of PC hardware at Windows Central, covering everything related to PC components and NAS. He's been involved in technology for more than a decade and knows a thing or two about the magic inside a PC chassis. You can follow him on Twitter at @RichEdmonds.