AdDuplex

AdDuplex, who run an exclusive ad-network on Windows Phone and Windows devices, has cobbled together their monthly stats for April, 2015.

This month, the numbers reveal some interesting trends, including in India, Indonesia, and how well BLU is doing (hint: very well). Additionally, a new Windows 10 phone has been spotted with just a few details to whet your appetite.

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Low-end and entry-level Lumias like the Lumia 535 and Lumia 635 continue to dominate the landscape, Windows 10 preview phones dip and Microsoft owns more than 96% of the Windows Phone market

AdDuplex (AdDuplex.com) have released their Windows Phone Device Stats for March, 2015. The story of low-end and entry level Windows Phones continue to dominate the landscape while new figures for India, Russia, Brazil, France, Italy, and the US reveal their unique stories.

AdDuplex runs a cross-promotion advertising network running on 5,265 different apps on Windows Phone, and the data was compiled on March 20 for this analysis.

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Lumia 535 continues to grow, Windows 10 grabs some of the market, and new mysterious Lumias are discovered

The story of Windows Phone market share within itself is now a familiar one, with budget phones abounding. Last month we saw a rapid entry of the new Microsoft Lumia 535 to many markets, including India. AdDuplex (AdDuplex.com) has now released its numbers for February, 2015, and they mainly reflect this trend.

No surprises here as the biggest gains were seen by the Lumia 530, Lumia 630/635 and the Microsoft branded Lumia 535. However, some new unannounced Lumias were also spotted, giving us a peek at next week's MWC event.

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Latest AdDuplex numbers reflect Microsoft's gains from yesterday with the Lumia 535 becoming a hit

Yesterday, Microsoft released their FY2015 Q2 numbers demonstrating year-on-year and sequential growth for their Lumia smartphones. Although selling 10.5 million phones in one-quarter can be seen as a drop in the bucket when compared to Apple or Samsung, it is rather impressive. Microsoft posted gains during a time when the OS is in transition, and no new Lumia flagship was announced.

This morning, AdDuplex, who runs a very popular cross-promotion advertising network on Windows and Windows Phone, posted their latest stats about the ecosystem. Collected from 4,995 different apps (not users) the AdDuplex report paints what is considered the most accurate picture of the landscape.

The story is the same, in many ways, from previous reports: low cost and budget phones rule the roost for Windows Phone. This time, the Lumia 530 and Lumia 635 make significant strides globally while the Lumia 535 is taking off in India.

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AdDuplex announces new developer advocate program

Develop for Windows phone or Windows? Then you're going to want to check out the new AdDuplex Developer Advocate Program. As you know, AdDuplex is a cross-promotion network on Windows Phone and Windows. Instead of running ads in an app, developers can help promote apps for free by helping one another. The new developer advocate program will help developers adopt and implement AdDuplex into their apps.

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AdDuplex, which issues a monthly report on the state of the Windows Phone hardware ecosystem, also tries to collect information on Windows 8, Windows 8.1 and Windows RT devices, but not as frequently. Today, it posted their latest statistics on the Windows 8 family of hardware products, and it shows that the nearly two year old Surface RT tablet from Microsoft remains the number most used devices for that operating system family.

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Over the month of August, WPCentral and AdDuplex teamed up for a Lumia 1520 giveaway contest. The entry simply involved users Tweeting a screenshot of their Start screen with the WPCentral app pinned and the hashtag #AdDuplexWPC.

The contest was open worldwide, and one lucky person was walking away with a brand new Lumia 1520 for about 30 seconds of "work."

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You know what is fun? Winning a Lumia 1520, one of the best Windows Phone I have used (and still use). Luckily for you, you now can win one, and it is super simple.

We are teaming up with AdDuplex (adduplex.com) for their August Challenge. Last month, WPCentral won their July Challenge for favorite internet source for Windows Phone news (blush), so now we are paying it forward. Here is what you have to do.

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It's hard to believe it's nearly August. As another month goes by I'll take a look at the Windows Phone landscape thanks to data from cross-promotion network AdDuplex. Every month AdDuplex CEO Alan Mendelevich ( @ailon) gathers data that gives us insight into the Windows Phone ecosystem around the globe. During the month of July, we're looking at an even bigger jump in the percentage of handsets running Windows Phone 8.1. Read on for more details.

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AdDuplex has recently announced that its new Direct service has gone live. To remind everyone what AdDuplex Direct is all about, it's a new platform for app publishers and advertisers to arrange direct advertising placement deals, negating the paperwork, payment processing hassle and other headaches associated with locating publishers to part with their cash for in-app advertising. AdDuplex already offers a range of options for developers (particularly on Windows Phone and it's great to see yet another service added.

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Every month Alan Mendelevich (@ailon) treats us to Windows Phone data from AdDuplex. As you know, AdDuplex is his cross-promotion network for Windows Phone and Windows 8 apps. The platform is a great way for developers to gain more exposure for their own apps. Today we're getting a look at the Windows Phone ecosystem for the month of June 2014. Did the release of the Lumia 630 slightly bump the Windows Phone 8.1 install base? Which new OEMs made the list? Those are just some of the questions we'll answer. Read on for all the info you could want.

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