Sean Endicott is a news writer and apps editor for Windows Central. He has covered the Windows, hardware, and AI beats for over 11 years. A journalism graduate of Nottingham Trent University, Sean has documented the industry’s entire arc — from the Lumia era to the launch of Windows 11 and the subsequent rise of generative AI.
Having started his career at Thrifter, Sean developed expertise in price tracking and hardware value. He now uses that experience to help readers navigate the complexities of the PC market, whether he's analyzing the "adoption wall" facing a billion Windows 10 PCs or tracking how the AI boom is driving up the cost of consumer RAM.
Outside of tech journalism, Sean is a pioneer in UK sports media. In 2017, he became one of the first people to stream an American football game in the UK via smartphone, eventually managing live broadcasts for the University of Nottingham and filming for the Great Britain national team. He is also one of the country’s leading experts in AP Capture systems.
A tech-forward coach on the field, Sean was named the 2024 BAFA Youth Coach of the Year. Whether he’s using Excel and Clipchamp to lead his team to back-to-back northern championships or breaking down a new AI feature, he’s focused on how technology can be used to gain a practical edge.
Latest articles by Sean Endicott

Dell 14 Premium Deal: Save $820 on this "Secret" XPS 14
By Sean Endicott published
Deal The Dell 14 Premium is $820 off, offering 32GB of RAM and a 3.2K OLED display. It's an XPS 14 in everything but name and a better value than the newer base models.

The new Dell XPS 14 and XPS 16 laptops see their first big price cut
By Sean Endicott published
Deals The new XPS 14 and XPS 16 just dropped by $250, giving you launch‑day hardware without the usual launch‑day premium price.

Microsoft Edge may open Copilot automatically when you use Outlook
By Sean Endicott published
Apps Microsoft plans to make Edge open Copilot automatically when you click Outlook links. It's an odd addition at a time when people are already tired of forced AI features.

Xbox fans can’t agree on Spencer’s era, and Sharma now takes the reins
By Sean Endicott published
Gaming Fans are split on Asha Sharma as Xbox’s new CEO, but many hope fresh leadership can refocus the brand after years of mixed decisions and shifting strategy.

PowerToys Command Palette continues to outshine Windows Search
By Sean Endicott published
Apps Command Palette lets you search files, launch apps, run system commands, and more — and a new lightning-fast mode makes those actions even snappier.

OneDrive’s macOS makeover — does native design matter?
By Sean Endicott published
Apps Microsoft is rolling out a redesigned OneDrive for macOS with new native UI elements, marking one of the app’s biggest visual updates in years.

Surface Pro update fixes VPN and cellular problems — right as 5G expands
By Sean Endicott published
Surface Microsoft’s latest Surface Pro firmware update fixes VPN and cellular issues, arriving as the company deepens its 5G push through a new Ericsson partnership.

This whiteboard app puts Microsoft’s to shame — and barely sips RAM
By Sean Endicott published
Apps A fast, lightweight whiteboard app called Markerpad highlights how sluggish and web‑heavy Microsoft Whiteboard feels on Windows 11.

Windows Wrap: Xbox’s new CEO doesn’t need to be a gamer
By Sean Endicott published
News Asha Sharma’s appointment as Xbox CEO has raised questions about her gaming background, but the real issue is whether she’ll put players and creativity first.

2026 GPU prices are brutal — this Legion Tower 7i deal is a relief
By Sean Endicott published
Deal Sky‑high GPU and RAM prices have made upgrading painful in 2026, but this Lenovo doorbuster cuts $1,570 off a Legion Tower 7i with an RTX 5070 Ti and 32GB of RAM.

The “practically perfect” Razer Kishi Ultra hits lowest price ever
By Sean Endicott published
Deals Razer’s premium Kishi Ultra controller is now at its lowest price ever, making its robust build and haptics far more accessible to mobile gamers.

Xbox Ally X price jumps again — here's who has to pay the AI tax
By Sean Endicott published
Gaming The ROG Xbox Ally X just received another regional price hike, now in Australia. The increase raises questions about rising handheld costs and hardware pricing.

Microsoft caught using "amateuristic" AI slop to plagiarize graphics
By Sean Endicott published
AI Microsoft is under fire for using AI to plagiarize a well-known technical diagram, resulting in a typo-ridden version labeled as AI slop.

This $30 Hall Effect controller deal is actually ludicrous
By Sean Endicott published
Deals I've spent hundreds of hours with the GameSir Super Nova. At $29.99, this Hall Effect controller is a steal you shouldn't pass up before tonight's deal deadline.

Microsoft Edge update — useful AI PDF tools and faster performance
By Sean Endicott published
Browsing Microsoft Edge finally adds AI PDF tools that save time, including instant summaries and a faster, more reliable Read Aloud experience.

Microsoft Azure usage by ICE triples — but is it mass surveillance?
By Sean Endicott published
Microsoft Leaked files show ICE tripled its data on Microsoft Azure to 1,400TB. As AI usage climbs, Microsoft faces fresh scrutiny over its "mass surveillance" pledge.

Steam reviews are getting a small but welcome upgrade
By Sean Endicott published
Gaming Steam’s upcoming features let reviewers share hardware specs and FPS data, addressing long-standing transparency issues.

The AI Tax — Why you're paying for tech you don't use
By Sean Endicott published
AI The "AI Tax" is hitting consumers through electricity price hikes and hardware delays. Even if you don't use AI, you're still paying the bill.

Windows Wrap: Microsoft fixes Windows 11 as OpenAI marriage hits the rocks
By Sean Endicott published
News Microsoft restored the movable Taskbar to Windows 11 as the OpenAI partnership showed new cracks. Plus, the latest Presidents' Day PC deals.

Thunderbolt 5 docks don't have to cost an arm and a leg
By Cale Hunt last updated
Deals Wavlink's Thunderlight docking station proves that Thunderbolt 5 docks don't have to cost an arm and a leg. This limited-time deal is indeed very limited, so don't wait too long.

Windows Wrap: Copilot Reminders just remind me of abandonware
By Sean Endicott published
News Microsoft's latest Copilot feature feels like a retread of Microsoft To Do. It’s a classic example of "what not to do" in software development.

Windows 11 multi-stream audio expands — Is your PC on the list?
By Sean Endicott published
Windows Windows 11's new Shared audio feature lets you stream to two devices at once, but strict hardware requirements mean many PCs are still left behind.

Best Microsoft 365 Deals: Don’t Pay Full Price in 2026
By Sean Endicott last updated
Deal Microsoft 365 prices are rising, but you don't have to pay MSRP. Discover how to use tax software bundles and stacking secrets to lock in the best deals.
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