Watch Apple announce the iPhone 13 and more over on iMore

iPhone 12 Blue Iphone 12 Pro Pacific Blue
iPhone 12 Blue Iphone 12 Pro Pacific Blue (Image credit: Windows Central)

What you need to know

  • Apple's California Streaming event starts today at 1 p.m. EST.
  • Apple is expected to announce the iPhone 13 and Apple Watch Series 7 during the event.
  • The 9th generation iPad and 3rd generation Airpods may also be announced today.
  • You can follow our sister site iMore for coverage of everything Apple announces.

It's that time of year again. Apple is set to make major hardware announcements during its California Streaming event. It kicks off today (September 14, 2021) at 1 p.m. EST. Apple is expected to announce the iPhone 13 and Apple Watch Series 7 at the event. Our sister site iMore will cover every announcement from today, so make sure to check them out for the latest Apple news.

There's also a chance that Apple will unveil the 3rd generation AirPods and the 9th generation iPad during the California Streaming event, so there will be plenty to catch up on.

There are a few ways to watch the event live. First, you can tune in through the Apple TV app. You can also watch it through the Apple Events website. Alternatively, you can watch Apple's event through YouTube. This may be easier for people who don't already have Apple hardware.

Latest Videos From
YouTube YouTube
Watch On

If you miss the event or just want more in-depth coverage of today's announcements, make sure to check out our sister site, iMore. Their team of Apple experts will take a deep dive into everything announced at the event.

If, like many of us, you prefer to use Apple events as an opportunity to troll Apple, you can join us in the Windows Central Discord for some friendly snark. Prepare yourself for jokes about Apple inventing things and people spamming the meme of Steve Ballmer claiming a Surface is better than an iPad.

Sean Endicott
News Writer

Sean Endicott is a News Writer at Windows Central, where he covers Windows 11, Surface hardware, Microsoft 365, AI, apps, and the broader PC ecosystem. Since joining the site in 2017, he has written well over a thousand articles across the Microsoft landscape, covering breaking news, analysis, and feature reporting.

He writes Windows Wrap, a weekly column covering the biggest stories in Windows and the PC industry, and what they mean for the platform going forward.

Before joining Windows Central full-time, Sean worked in journalism and media production after earning a First Class degree in Broadcast Journalism from Nottingham Trent University. Outside of tech, he is an award-winning American football coach based in Nottingham, England, and was named BAFCA Youth Coach of the Year in 2024.