Microsoft is 'coaching' NFL TV announcers to correctly identify Surface tablets in games

Microsoft spent a lot of money in its multi-year partnership with the National Football League to gets its products and services on the playing field, including its Surface Pro 2 tablets. Now the company has admitted to helping TV announcers correctly state that players and coaches on the field are using the Windows 8.1 devices during the game.

Early in the current NFL season, some TV announcers misidentified the Surface tablets as iPads when cameras cut to players and coaches using the products. Microsoft has now stepped in to make sure that doesn't happen again. A company spokesperson told Business Insider, "It's true, we have coached up a select few. That coaching will continue to ensure our partners are well equipped to discuss Surface when the camera pans to players using the device during games."

Source: Business Insider

John Callaham
Former Contributor

John Callaham was a former contributor for Windows Central, covering Windows Phone, Surface, gaming, and more.