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Microsoft put more thought into the Windows 11 bloom background than you think

Windows 11 Notification Action
Windows 11 Notification Action (Image credit: Daniel Rubino / Windows Central)

What you need to know

  • Microsoft explains how it created the Windows 11 bloom background in a new video.
  • The video also explains how the Windows 11 logo came to be.
  • Microsoft also shared a video that dives into the new Microsoft Store.

Ideas bloom, projects bloom, the Windows 11 default background blooms. That's the core of the latest video from the Windows Insider Program YouTube channel. In the video, designers from Microsoft describe how the default background in Windows 11 and the Windows 11 logo were created.

The bloom logo is meant to blossom onto the desktop. One member of Microsoft's design team explains that the new image makes the materials of Windows 11 sing. The fact that the bloom logo can shift and turn represents the diversity of people that use Windows.

The design of the Windows 11 logo is a bit more straightforward. Another design team member asks, "How could we try to bring Windows and Microsoft closer together?" He answers his own question, stating, "So we looked at the Microsoft logo, and we turned it blue." He claims that blue is the color people associate most with Windows.

A second video from the Windows Insider Program YouTube channel talks about what Microsoft can do to make apps on the store shine. The company redesigned several aspects of the Microsoft Store experience, including how to search for apps, how to find suggestions, and how to navigate the store.

Small touches like parallax effects and light following the cursor around were added to create a polished experience for the Microsoft Store.

Microsoft also moved the buy button to a more prominent location and pushed more relevant information about apps to the top of each store entry.

People have called on Microsoft to revamp the look and feel of Windows for years. It appears that Microsoft has answered those calls.

Sean Endicott
News Writer and apps editor

Sean Endicott brings nearly a decade of experience covering Microsoft and Windows news to Windows Central. He joined our team in 2017 as an app reviewer and now heads up our day-to-day news coverage. If you have a news tip or an app to review, hit him up at (opens in new tab).

  • "blue is the color people associate most with Windows" they are really leaning into that blue screen of death notoriety..
  • I mean if everything is blue normally, and something goes wrong and you get the BSOD, you won't even know something is wrong!
  • I like that when he talked about what they wanted to show they were brining into Windows: Xbox and Teams. That bodes well for us gamers and for those of us who love Teams. I hope MS continues to do more and more to leverage its gaming strength with Xbox and use that to make Windows more gaming friendly (especially around the Store). This becomes more strategically important to MS in light of products that are trying to eliminate the need for Windows when playing Windows games like the Steam Deck.
  • I have to say overall this was surprisingly coherent and substantial. It's like they really did interview the designers and let them say what motivated them. Usually videos like this are pretty vapid.
  • Ah, now I get it. They spent so much time on this, that when they were about to roll out the first Windows 11 build, someone said "Hey so and so, did you finish building the new Windows 11 Start menu? They said "Yea, sure, all done!" Then realized they never even started on it. So they threw something together real quick, and that's how we ended up with the Start menu we got! :P
  • The Windows 11 Start Menu is based on the Windows 10X and Core OS that they've been working on since 2017
  • Don't let facts get in the way of a good story!