Latest about Warditorial
Microsoft's consumer/professional strategy needs serious work
By Jason Ward last updated
Microsoft says its committed to the consumer/professional and has the capacity to fulfill that commitment. So what went wrong?
How Surface and Azure are making Microsoft experiences 'best on Windows'
By Jason Ward last updated
Microsoft's "best on Windows" promise may be unfolding via its Surface family and cloud collaboration.
Yes, the Surface phone should be a full PC — and this is how it should be marketed
By Jason Ward last updated
If the Surface phone is a PC Microsoft can market it based on its PC strength without facing the hurdles in the smartphone space.
Microsoft's education-focused 'Learning Tools' sees massive growth, but have you even heard of it?
By Jason Ward last updated
Microsoft Learning Tools is a Hackathon-birthed set of tools that helps people with reading and writing. Soaring 100,000 to 13 million users in one year its impact is profound!
Why it's important to understand Microsoft and its rivals have different missions
By Jason Ward last updated
We all love certain products. But a company's prospects of success aren't limited to the one business segment you embrace. We all need to understand each company's mission.
Does Microsoft's CEO hate the things you love, or just inefficiency in his business?
By Jason Ward last updated
Every leader brings their unique personality to the position. And that personality has a profound impact on the direction of a company.
Why Microsoft should never have stopped making camera-focused phones
By Jason Ward last updated
When Microsoft cut its smartphone business, it cut the advantages those innovations may have added to its AI and mixed reality efforts.
Jason Ward's extreme 2018 tech predictions: PWA, mobile PCs, and more
By Jason Ward last updated
2018 is a blank slate. Here are my predictions about how the tech industry will fill the year.
Samsung's Galaxy Fold woes validate Microsoft's Surface Andromeda caution
By Jason Ward last updated
Samsung's Galaxy Fold was hit by early display issues and is now delayed — was Microsoft wise in not playing its foldable pocket PC Surface Andromeda card so soon?
Microsoft's Chris Pratley, Mike Tholfsen and Chris Yu dish on Redmond's culture shift
By Jason Ward last updated
Many factors contribute to a company's success. Some of those factors can be measured and quantified. Others, however, are intangible yet permeate an organization to its very core.
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