Call it what you will, but Microsoft and NBC have paired to wrap up the current season of four-time Emmy Award-winning series "The Voice." Due to the ongoing pandemic, the show had to go remote, just like many other jobs, in order to continue.
While the news broke last week about the show's bold, last-minute reinvention, it was not known that Microsoft would play an essential part.
In tonight's episode, the current superstar coaches, including Kelly Clarkson, Blake Shelton, Nick Jonas, and John Legend, will remote in from their home locations to provide artist feedback using Microsoft Teams. On the other end, the 17 participating artists vying for the top prize will also be using Microsoft Teams.
Microsoft's Teams software, which is primarily used for remote collaboration for businesses, schools, and government, has seen a massive surge in usage due to the current stay-at-home orders.
Interestingly, Microsoft is also providing the hardware with the coaches and artists using Surface Pro 7 laptops to facilitate the coaching sessions and remote performances.
From the media briefing:
Tonight's showcase isn't the first high-profile marketing win for Microsoft and its Teams app. The recent 2020 NFL draft also used the collaboration app along with various Surface hardware to facilitate the process.
Catch the stars and contestants Monday and Tuesday on the "The Voice" starting May 4th (8:00-10:00 p.m. ET/PT) on NBC.
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Daniel Rubino is the Editor-in-chief of Windows Central. He is also the head reviewer, podcast co-host, and analyst. He has been covering Microsoft since 2007, when this site was called WMExperts (and later Windows Phone Central). His interests include Windows, laptops, next-gen computing, and watches. He has been reviewing laptops since 2015 and is particularly fond of 2-in-1 convertibles, ARM processors, new form factors, and thin-and-light PCs. Before all this tech stuff, he worked on a Ph.D. in linguistics, watched people sleep (for medical purposes!), and ran the projectors at movie theaters because it was fun.