New Xbox One TV ad has Billy Bob Thornton telling us what 'perfect' means

Microsoft continues to promote the Xbox One in a new series of TV commercials, and the latest ad, which focuses on the console's multiplayer games, features the voice actor of Billy Bob Thornton in the background, giving us his thoughts on what "perfect" means.

You may remember that Microsoft did something similar a couple of weeks ago when it used a speech from Rocky himself, Sylvester Stallone in the background of another Xbox One ad. The new commercial's background soliloquy is an edited version of the speech made by Thornton's character, Coach Gary Gaines, near the end of the film version of Friday Night Lights. You can check out the full version of that speech below, but it definitely seems to have the same kind of themes that was expressed in the last Xbox One ad; namely, that Microsoft is doing all it can to make the best gaming experience for Xbox One owners.

As far as the visual part of the new commercial, it shows both gameplay and trailer footage from upcoming titles like Call of Duty: Advanced Warfare, Evolve, Halo: The Master Chief Collection and Sunset Overdrive. Do you think Microsoft is trying to make a subtle message in these last two TV ads that they are trying harder to make the Xbox One experience better for gamers?

Source: Xbox on YouTube

John Callaham