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The Witcher 3: Wild Hunt's sales surged last December, up 554%

Witcher 3 Wild Hunt Skellige Rain
Witcher 3 Wild Hunt Skellige Rain (Image credit: Windows Central / Samuel Tolbert)

What you need to know

  • The Witcher 3: Wild Hunt is experiencing a massive rush of new players since the TV show released.
  • According to NPD, sales were up 554% last December when compared to the previous year.
  • This comes on top of The Witcher 3: Wild Hunt setting a record for concurrent players on Steam.

While The Witcher 3: Wild Hunt first released back in May 2015, it's still pushing on in sales. According to a new NPD report, sales of The Witcher 3: Wild Hunt were up 554% in December 2019 in the U.S. when compared to December 2018, which is mainly attributed to the incredible success of the TV show which released in December 2019.

Other factors were naturally present, such as the game releasing on Nintendo Switch in October 2019 and multiple game sales on different platforms. Still, the NPD report notes that even when removing copies that were sold on Nintendo Switch, sales were still up 63% year-over-year. The Witcher 3: Wild Hunt also set a new record for concurrent players of the game on Steam.

It'll be interesting to see how the franchise continues to grow, with CD Projekt Red stating The Witcher is one of two important franchises for the company moving forward alongside Cyberpunk. CD Projekt Red also reached a new deal with the author of the book series, gaining unspecified additional rights.

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Samuel Tolbert is a freelance writer covering gaming news, previews, reviews, interviews and different aspects of the gaming industry, specifically focusing on Xbox and PC gaming on Windows Central. You can find him on Twitter @SamuelTolbert.

10 Comments
  • Well to be fair it was also on sale for like $20 with all the DLC too. I know I bought it... but really didnt have anything to do with the TV show.
  • There are sales all the time, this is not a recent game... Unless you're saying this sale is much lower than previous ones
  • Of course it's the TV series. There are sales on all the time for games as old as the Witcher. And you don't see 100% increase let alone 554%.
  • It is plus it was an extended Christmas sale for pretty much the entire month of Dec. To include all DLC for only $20.
  • Hmm maybe a significant sale could be part of the explanation, but i don't think it explains it alone.
  • I finally beat it. Took forever lol.
  • I'm a little over 100 hours in it and I'm still working on skellige haha
  • The TV series was fantastic. And was great to see it follow the books and not the game. I guess this is the power of a TV series done correctly. CD Projekt RED should thank Netflix alot.
  • Everyone is tossing coin to their witcher
  • I just finished The Witcher 3 main game last night. Now I have the 2 DLC's to go through. Does anyone know about how long they are?