Catwalk camera gets teased in UK TV ad prior to Tuesday's Nokia event
Nokia as of late has been all about teasing new phones before their announcement. The Verizon Nokia Lumia 928's camera was repeatedly teased before its formal reveal on Friday, and with a new Nokia Lumia announcement scheduled for Tuesday in London, Nokia's at it again. This time the teasing is happening on national television in the UK on Channel 4, with an advertisement noticed by TechCrunch that focuses on the camera of an as-of-yet unannounced Lumia device, followed by title cards reading "More than your eyes can see" and "The new Nokia Lumia is coming". In other words, the Catwalk cometh.
Unlike Nokia's teasing of the Lumia 928 where the focus was on images produced by the camera, the new teaser ad focuses on the physical camera unit itself, with close-up shots of the raised lens and dual-LED flash. Unlike the Lumia 920, 928, and, well, every Lumia excepting the 520/521 and the 710, the camera featured here is not surrounded by a glossy black or silver plate. In fact, there's a distinct lack of branding around the camera, with just a hint of lettering on the other side of its hump.
The shape and placement of the camera, the flash, and the branding are consistent with the image leak of the Catwalk from last month. By all appearances the Catwalk appears to be built with an aluminum body frame while still possessing a plastic-type back panel. The device is also reportedly significantly lighter and thinner, though unlike the current flagship Lumia 920/928 combo, the Catwalk does not appear to come with built-in wireless charging.
Regardless, we're less than two days from the official unveil of the new Nokia Lumia XXX, with yet another improved camera and a build radically different from anything Nokia's released as a Lumia before. What do you think?
Update: Our folks over at The Verge managed to snag a copy of the ad - it's below.
Source: TechCrunch, The Verge
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Derek Kessler is Special Projects Manager for Mobile Nations. He's been writing about tech since 2009, has far more phones than is considered humane, still carries a torch for Palm, and got a Tesla because it was the biggest gadget he could find. You can follow him on Twitter at @derekakessler.
im ready for this.
I have 12GB free and a crap ton of apps & games.
Mainly just curious what it is that gives people problems.
And no I am not interested in streaming my music from the cloud or use some other crap streaming subscription service like Xbox music, I like to own my music and not be drawn into a never ending subscription hell.
I have 2 external HD each w/ my collection, plus a copy on my desktops HD ...but I like to have all of my music with me at all times, always have. That's why I have 10,000 songs on my phone.
No point in having lossless songs on anything portable. The only stereo system I have that you could appreciate that sound is my home system. Its a waste in my truck, and pretty much anywhere else... 320 kbps is just fine.
Just tell people it's the new galaxy note... ;)
WP is awesome, and users shouldn't have to always settle.
I want a top-end phone with microSD. The ONLY choice is the ATIV, so that's not giving us a choice at all.
I think that would be a much stronger look, evocative of the lens of an SLR.
Looking for this one as I love the aluminum Titan.
It's a balance of thickness vs durability and in my observation, Nokia always gives preference to durability, which in my opinion is the right way to go.
Please be T-Mobile so I can retire my Trophy!
It's falsely advertised on eBay as being compatible with AT&T. AT&T requires both LTE band 4 and 17 and the vast majority (if not all) of their LTE network runs on band 17.
I think Nokia might have realised that launching new landmark phones in their weakest market is a fail.
That looks like a rather large apeture though. Looking at my 900 comparing the size of the dual led flash and the opening, they look almost the same size, the camera opening being a tiny bit wider than the flash, but here it looks twice the size. It's like they're taking the 720 camera, throwing OIS at it, then maybe using the 808's tech as well?
In short, it's not Nokia's fault.
For all we know, this phone could have 200mp camera. Yes, 200.
Oh well. Luckily we have the beautiful L920 still. Also...the inclusion of the dual LED flash leads me to believe that the 928 flash was just a gimmick to make the 928 different and not really an improvement over the 920's flash. So I dare predict no one, or very few people will switch from a 920 to this Catwalk. This seems more like a niche phone for people who need 41MP to make a picture look good =P lol
'cause that "exclusivity" thing is only done in the USA. The rest of the World has the 920. And when not in carriers, they're available at normal Nokia or tech stores. So no one gets Catwalk because they couldn't get the 920. And I have a hard time believing that you can't buy a 920 in the USA outside the carriers? Although, I am aware Americans are used to only buy the phones through contracts with carriers and not at full price like we do in Europe.
Anyway, this will not be a USA-exclusive phone like the 928. That's why it's being launched in the UK and not in the US. If any american operator will get this phone, that remains to be seem, obviously. I'm in Europe so I won't go too much into the US situation since you seem work differently when it comes to the way phones are sold and I don't have any experience on that. However, as for the design, the ones that shows in the video, namely the camera bulb pretty much matches the "concept" images leakes. Hence my judgement. I can revise it but I have little hope it actually looks better. I thought the 928 would look better than the 920 and, to me, it looks awful.
Sorry, should have stated I was talking about the US mainly (while there are a handful of countries that have this sort of limitation outside of the US). Even though WP numbers aren't huge here, it's considered a major market that needs to be served; if it wasn't important, Nokia would never have made the 928. There seems to be a lot of assumption on your part about the US market, so let me clear some things up (not in an offensive way). When you say "no one gets Catwalk because they couldn't get the 920," I'd have to say you're skipping a few decently sized markets (US, Canada, China, even UK for a few months). And about buying a 920 outright, I can get them dirt cheap actually, but I can't get them to work on any network aside from ATT (until 3 days ago, and only on one other carrier). ATT made it damn near impossible to unlock a US 920; check the forums here if you don't believe me. Now that a 920 can be unlocked and used on Tmobile, it doesn’t have the proper bands for data, so you have to be in a city where they have completed their refarm to utilize the ATT 3G and 4G bands, lest you be stuck with 2G speeds. And even though I am in one of the cities with the refarm, coverage is still spotty; the 2G and 4G switch off randomly on my friend's 920 (unlocked 2 days ago), depending on the part of the city. And even if I were to be ok with all of this, the catwalk is about to be announced, so why wouldn’t I wait a few extra days to see how this thing turns out? I live in a country where all 4 major wireless carriers utilize different bands for data (2 of which use bands almost no one else in the world uses for some God awful reason, even for voice). I actually buy all of my phones outright, which is why I’m on tmobile (they have embraced a more European style with no contracts and byod or financing devices without interest). Actually, even people on contracts often buy phones outright when they aren't eligible for an upgrade, either through the carrier or, more likely, craigslist. I never claimed this would be a US exclusive, but there was a comment saying this may be exclusive to one carrier in the US; obviously those rules don't apply throughout the world. We live in two different worlds (tech wise anyway), and honestly I like the Euro method more (again, tech), but I can't change how my country's wireless industry works. As a result, I resort to waiting for news about anything coming to my carrier. A fair point on the concept, but I guess my way is to wait till it is actually shown off, mainly because I want it to look good and have lots of hope, as this will more than likely be my next phone. I agree that the concept looked meh, but I sincerely hope it has changed.
By the way, don't get me wrong, we do have contracts in Europe. But they're not mandatory and seldom are they any good. Actually it's more expensive to buy a phone through a contract here 'cause in the long run you will end up paying more than the retail price of the phone without contract. So there's another reason why we don't buy them that way. Also, locking phones etc has been prohibited by the trade laws of the European Union (that's why my L920 has the software branding from T-Mobile Deutschland - I chose it on purpose because of the dark grey tile accent - but I have a Vodafone Portugal sim card and didn't had to unlock anything as the phones come unlocked).
But I seriously thought that the US had a better coverage! I mean...I live in a country that only isn't bankrupt in the official papers and we don't even have 2G networks anymore. Only 3G and 4G.
(Ok, we also have a ratio of 2 cellphones per inhabitant...which isn't that normal either) I do understand better the grief you people go through regarding phones now. That's a seriously messed up system. Are consumers even OK with that? Or do people simply don't care? Well, Tuesday is tomorrow (it's 3:51GMT now and the announcement is in England) so lets see what happens regarding the phone. I have the feeling the design hasn't radically changed. Specially in regards to the camera hump.
It's 100% safe as you're flashing it with the official Nokia tool and using official Nokia ROMs.
If the phone being revealed tomorrow is the same as the one leaked in April, the 920 is still the better phone, just thicker and heavier.
Hoping this one is available soon unlocked for International sim free.
the hump is fine, get over it - you know you want good phoots, so thats why you want the hump.
I do think there will be an increase in megapixels....just not 41mp.
Before that you can't see EOS.
no 41mp monster here
That said, I'm still excited. I'm really eager to see a premium Lumia in a trim profile.
Can you spot the guys ice fishing in front of Nokia HQ?
Better camera software onboard. Probably GDR2 Firmware
Super AMOLED screen...
Specs for this device has been on PocketNow for a week or so.....
"Want a 1st look at the next release of Windows Phone? Mark your calendars for Tuesday, May 24th at 2:30PM PST for a live preview of what's coming."
anyone have any more info on what this is??? kinda sounds like windows phone blue but im not sure???
The next one which comes in June or July or Sept, will be the 41 MP monstor.
If they release one better than 920 then you should be seeing 920's cost being reduced a lot. which is not the case. This will be an option for pple who dont like the weight of 920. And it will come without wireless charging.
This is my guess/
Basically a 920 that's thinner but only 16GB storage, still no SD, and no wireless charging.
Kinda sucks actually.
A good camera phone is something every parent needs!
I want one even though I don't even know what it is... looking forward to tomorrow!