Microsoft says Xbox One X response has been 'overwhelming'
Microsoft anticipates the Xbox One X will dominate the upcoming holiday season based on the response it has seen to preorders.
With retailers quickly selling out of Xbox One X Project Scorpio Edition preorders a short time after going live at the start of Gamescom 2017, it was reasonable to surmise a generally positive response to the launch. But it seems even Microsoft has seen demand surpass its expectations.
In an interview with DualShockers, Xbox Marketing General Manager Aaron Greenberg called the response to the console "overwhelming." Greenberg says that he still expects the cheaper Xbox One S to sell "a lot," likely remaining the top seller, but the premium Xbox One X could end up being a hit product during the holiday season. From Greenberg:
The $499 console is expected to launch on November 7, when it will hit the ground running with more than 100 current games expected to be "enhanced" with extra visual effects, 4K support, and higher framerates.
The Xbox One X mostly sold out at major retailers shortly after going up for preorder, but we've seen more preorders sporadically popping back up. We don't expect Microsoft to report any solid numbers concerning sales, but it has been telling that the console recently roared past the PS4 Pro on Amazon's 2017 Best Sellers list.
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Dan Thorp-Lancaster is the former Editor-in-Chief of Windows Central. He began working with Windows Central, Android Central, and iMore as a news writer in 2014 and is obsessed with tech of all sorts. You can follow Dan on Twitter @DthorpL and Instagram @heyitsdtl.
They said they had "extremely limited" stock. ofc it's going to sell quickly. How many times did they say the orginal XB1 was the fastest selling XB ever? We know what happened next.
3-4 years later many of those who bought that console are now buying this one. There is no need to try to create false hype and excitement. What's really interesting is how well this console will sell once all these MS/XB fans buy it.