With all the excitement over Windows on ARM, don't forget about Google's Andromeda

Windows 10 on ARM will bring Microsoft's unified OS to streamlined and power-efficient, always-connected tablets and 2-in-1s: "cellular PCs." The ultra-mobile Surface, and partner phones, which I have consistently argued would be positioned as PCs, will follow. Full Windows on Intel and ARM-based PCs from the Surface Studio, HoloLens, tablets, eventually phones and more, will bring the full benefits of the Universal Windows Platform to virtually all form factors. This will be the realization of Microsoft's "Windows Everywhere" vision.

It is this point that reminds me of Google's Andromeda. Andromeda is the code name for a merged Android and Chrome OS. The rumors of such a merger are not new as this excerpt from a 2015 Wall Street Journal article reveals:

Google engineers have been working for roughly two years to combine the operating systems and have made progress…The company plans to unveil its new, single operating system in 2017 but expects to show off an early version next year.

Path to Andromeda (or Lost in Space)

Google's VP for Android, Chrome OS and Chromecast, Hiroshi Lockhiemer later clarified the company's OS vision:, "While we've been working on ways to bring together the best of both operating systems, there's no plan to phase out Chrome OS."

In May of this year Google announced that the Google Play Store was coming to Chrome. This brought 1.5 million Android apps to Chrome OS and a select list of Chromebooks.

Andromeda may help Google achieve it's "Android Everywhere" vision.

An update on Andromeda was one of the most anticipated, yet unfulfilled, rumors leading up to Google's Oct 2016 Pixel Event. Still, Google is laser-focused on making the world's most popular mobile OS, Android, and associated ecosystem the most popular on all form factors.

With Andromeda, this phone, tablet, TV and Watch OS could become a viable desktop OS. If successful it would be a realization of Google's "Android Everywhere" vision.

Then there was one

Android claims over 80% of the world's smartphone market. Apple's high-end hardware focused strategy assures Cupertino 90% of the hardware profits, even as Android dominates the user count. Google is more interested in looping users into its ecosystem of products and services, not hardware, and their free OS and hardware partner strategy helped achieve that goal.

The success of this strategy is reflected in the fact that the absence of Google apps and services from the Windows Store has hindered adoption of Microsoft's mobile platform. Google dominates the mobile landscape, and they're looking to enlarge their territory.

Affordable Chromebooks strategically targeted at the education and businesses sectors have positioned Google for a desktop play. (ARM-based PCs will be Microsoft's affordable counter-punch). Though a tiny part of the global PC market, Chromebooks are popular in schools and small businesses in the US. For example, my sister-in-law bought her son a Chromebook because (among other reasons) he uses one in school. Android apps on Chrome will likely make Chromebooks more popular. Most smartphone users use Google's ecosystem of services and Android app, after all, and will therefore find a desktop representation of that ecosystem very familiar.

Android apps on Chrome are a path to the desktop and a Continuum-like feature.

Chrome OS is directly distributed from Google, circumventing the fragmentation and update issues that have plagued Android phones. It could eventually bring Android to the desktop in a similar "as-a-service" model akin to Microsoft's "Windows as a Service." Furthermore, a Continuum-like function, which we already see with the Superbook could become a universal platform feature of Andromeda. This would make Android phones "Windows Mobile like 3-in-1s", with the added benefit of a robust mobile app ecosystem.

Microsoft's Windows 10 on ARM could enable up to 16 million legacy apps for mobile. However, even when converted to UWP apps with Centennial (Microsoft's ultimate plan for legacy apps) they have limited appeal on a small screen. Projecting those apps to a large screen with Continuum is key to a user reaping the full value of that advancement. Conversely, mobile apps, of which Android has no shortage, are the norm on phones and are slowly increasing in popularity on the growing 2-in-1 PC segment. Andromeda could make Android a bigger player in that growing 2-in-1 segment and personal computing overall.

An uneasy truce

The fact that 90% of PC users use Windows and 80% of smartphone users use Android means many of these users are the same people. Simply put, Microsoft and Google are sharing a user base, albeit from their respective positions of strength — for now. Microsoft's Window 10 companion app and Redmond's efforts to bridge Windows functionality with Android (and iOS, to the extent the platform allows) is Microsoft's acknowledgment of its PC forte and Google's strength in mobile.

PC users and Android phone users are the same people.

The goals of Microsoft's "Windows Everywhere" vision and Google's "Android Everywhere" vision are to win users to the full breadth of each firms' respective ecosystems and family of devices. Ultimately, a universal platform from each of these companies will offer users a fluid, cloud-based continuity between a PC and mobile environment. Microsoft's UWP puts Redmond much closer to this goal than Google.

The Achilles heel in Microsoft's Universal Platform strategy is its weak position in mobile and poor developer support for Modern apps. Conversely, with Andromeda yet to arrive with an optimized Android desktop experience, Google is weak on that form factor and Microsoft's desktop users are currently safe from Google.

Google's aggressive Chromebook push is evidence that if/when Andromeda becomes a reality Mountain View will not remain content sharing its Android phone users with Microsoft as desktop PC users. Though a difficult prize to acquire, Google's eyes are set on Microsoft's 1.5-billion-strong entrenched desktop PC base.

So as Microsoft moves Windows 10 to ARM and eventually phone, smartphone users' growing familiarity with Android and Google's ecosystem, the huge number of available Android apps, and Andromeda on Chrome OS are Google's path toward being a major player in the desktop space.

Jason L Ward is a columnist at Windows Central. He provides unique big picture analysis of the complex world of Microsoft. Jason takes the small clues and gives you an insightful big picture perspective through storytelling that you won't find *anywhere* else. Seriously, this dude thinks outside the box. Follow him on Twitter at @JLTechWord. He's doing the "write" thing!

265 Comments
  • Thanks for reading folks!!! Keeping an eye on the big picture is important. Nothing happens in a vacuum. Though Google has been quiet about Andromeda, the implications of what it will bring to the table if successful are worth introducing into the Windows on ARM and UWP conversation. So what are your thoughts? You know the drill LET'S TALK!!!!
  •  I just read this this morning. Android and Chrome OS merger won’t happen, says Android senior VP 
  • Then there would be two buggy insecure OS's created byu google.
  • Man, you guys need to cut that decade old BS out. It doesn't do any good to turn an eye at Google just because we're not fans.. Fact is that Android has greatly improved over the years, and it's good enough to where over 80% of smartphone users enjoy (or deal with) it on a daily basis, year after year.. Writing it off as just some buggy OS is short sighted, and just plain closed minded.. This is slightly what the article is talking about. We, as MS fans, don't want to be "blind" fans,,, unaware of the reality at hand because of petty hatred. This is not Phone Arena, and there's enough petty Android fans over there filling that role.. Lol.
    The best way to overcome your enemy is to know your enemy, and don't think for one second that this doesn't worry MS. So, if this does in fact worry MS (and it does) then how could we as MS fans just ignore it? With Google's grip on the mobile market saying that their OS sucks at this point is kinda irrelevant, don't you think? It's like 49ner fans talking **** about the Cowboys because they lost last Sunday... Well, THEY'RE 11-2! THEY CAN'T BE TOO BAD!!. 😂😂😂.... Let's keep an open mind, people.
  • I'm not ignoring Android ...but it does suck, regardless of its wide spread adoption.
  • No it doesn't. And this comes from a guy with 3 windows PCs, an XBO, and XB 360. I love Windows, but Android (Nexus and Pixel for me at least) kick ass.
  • Agreed! Never understand how some can be such die-hard fanatics of ANY platform, as-if the company is paying them for such blind faith. Then again, they exist on every side of the fence. I love my Surface Pro 2 as there's simply no other platform that offers such versatile, powerful and flexible hardware in such portable form-factor, looking forward to the Surface Pro 5. But when it comes to Smartphones, Windows is just a major compromise compared to Android at the moment, lacking in apps, versatility, customizations, and frankly, premium-looking hardware (besides the HTC M8). That should all be changing sooner than later with the Surface Phone + Windows 10 on ARM + Reverse Continuum for Mobile UI for the full Windows 10, and that would be my gateway to using Windows on Smartphones.
  • Yes, that's true.... I love the Windows start screen, and the design is coming together nicely. As an OS I think it's a great alternative to iDroid....... But two things, APPS, AND DEVICES, hold Windows back to where we really can't say any other platform sucks.. I hope that changes for Windows, but the reality is that if Windows does improve then we will just have 3 good options to choose from. Nothing will ever suck from this point on.
  • Agreed. I am using iPhone because it suits my needs. I own android phones, and did own windows phones as well....but they got so behind that I could not even keep using them. Hopfully they can fix that up soon!
  • I work with some pretty technical dudes, and they say they love Android...
    ....
    Our IT guy says he's switching to Windows for his next mobile device.. He's counting on a Surface Phone. I need to ask him why. Although I'm definitely a Windows fan, at this stage in mobile it does make me wonder why he wants to switch. Interesting.
  • @rodneyej: if you can view the platforms separately from the apps, Windows 10 Mobile is quite astonishing from a technical perspective. The hurdle they're overcoming with the Universal Windows Platform is really something. Android took awhile to first get to parity with iOS and then slowly overcome it with AI. W10M's AI isn't quite where Google's is in regards to integration and quality, but it's not super far off with quality. So personally, from a platform perspective, both Android and W10M has something that can be exciting for IT people. I wish Google would just go ahead and create apps for W10M, because Windows & Google together would be amazing. But Microsoft wants to get into AI, so they wouldn't want Google Assistant popping up on Windows 10 Mobile and Google doesn't want Windows 10 Mobile to takeoff, so they don't want their apps to have too much presence there either.
  • Windows Mobile is great, from an OS standpoint, setting apps aside.... But, it's kinda irrelevant to set apps aside when they are such a huge factor in our current mobile experience. So, no, I can't set apps aside. They must be factored into the equation or I'm not really giving a fair assessment.
  • Agreed. iOS is very limited, but at least i get the UI conecpt. Android is still confusing me to hell.
  • @Urbautz: The stock Android interface isn't super different from iOS. Samsung's interface confuses me though. I get it might be neat once you mess around, but its not intuitive because I don't use Android that often so I'm familiar with stock and I expect Android phones to work the same, but Samsung's is just different enough to confuse me. I still believe Android and W10M have the most innovation. All iOS has going is a guaranteed audience and such a closed hardware/software ecosystem that they tend to be more stable than the others. Their new features though always feel like babysteps from the other platforms versus the innovative stuff on the other platforms feel like entirely new paradigms.
  • Im using android now and its great. But my favourite mobile operating system is whitout a doubt windows 10 mobile! Its just the lack of some important apps that keep me from it. Even though i pretty much never experience any lag in my current LG G5, it lacks the fluidity of Windows mobile and IOS. I hope soo bad that windows mobile gets back in the game soon! I´ll jump right on! 
  • The next HP Elite "X4" will most likely run W10 on Arm!!! 😎😎😎😎
  • What would be the 4th form factor? You have laptop, tablet and phone.
  • Toaster.
  • No, as in a second generation "X3".. X4.
  • X3: laptop,PC(desktop),Phone...X4 laptop,desktop,tablet,phone :)
  • The "tablet" form factor is already included in the use as a phone
  • Nah, mobile 📱 is too small for media consumption.
  • 6 inches is too small?!
  • Ya that's why they are called phablet instead of tablet..
  • 🤦
  • 🤔
  • 😂😂😂😂😂
  • For Media Consumption 6" is too small, for mobile it's too big. At least i would like to have 2 devices: 10" Surface 4 (non-pro) and a Lumia 850 with 4,3".
  • You're missing the point of our conversation
  • Agreed. I hope some oem make a surface shell with continuum support and 5inch or 5.7inch 90%+ body ratio mobile 📱 like mi mix
  • 10" Surface Arm?? Because, that's what you would be getting.
  • What???? Tell that to the hundreds of millions of people watching videos on their 5" smartphones as we "speak".
    ........
    Mobile is jot too small for media consumption.
  • It's still missing the Active Digitizer input. That's a whole 'nother dimension of functionality currently only realized on the Samsung Galaxy Note series, so much so, it's suitable as a product on its own; a Digitizer Drawing Board.
  • Great article Jason. I've been watching this very same threat from Google to Microsoft's UWP dreams.  Google comes from a position of strength (Android) that is tied to where all the momentum is (mobile).  Microsoft is coming from a position of strength that is fighting for sustained relevance (PC). While Microsoft has been innovating like gang-busters on things like the Surface line, even de-throning Apple a bit from their previously unassailable position as the top in tech design, I think Google poses a significant threat.  Microsoft is hungry because they have to be.  If they win out with their grand vision, it's because the market leaders grew complacent.   Microsoft's underdog position makes them willing to take risks.  Windows 8 was a risk, but it gave us Windows 10.  While Windows 10 isn't perfect, it's pretty darn great, and getting better all the time.  Contrast that with Apple's unwillingness to incorporate touch into MacOS.  Apple is playing it safe, while Microsoft now gets to reep all the benefits of toughing out the growing pains of transitioning to a touch-capable OS that runs on ANYTHING. So Google is the big variable here.  They are making some big plays with Pixel, the Home assistant thingy similar to Amazon's Alexa... and they have top-shelf services that run almost anywhere.  Thankfully Microsoft has shed much of the "Old MS" attitude and they are enjoying a growing reputation for actually doing cool stuff.   Outside of their weakness in mobile (and that's a BIG one), I think Microsoft has all the right arrows in their quiver.  They are doing the best practical options as far as putting effort behind having great apps on Android and iOS.  Us tech-heads and fans would love a 3-in-one PC akin to the Samsung Galaxy Note (minus the exploding batteries) that runs FULL windows 10, full applications and web browsers, even oldschool game console emulators... which might work reasonably well with a good pen input, game controller accessory... etc.... But we  have to achnowledge that for the vast majority of people, it's about mobile-first apps, trendy apps your friends are using, convenience apps your city, town, or bank create... and Windows 10 on ARM's only answer to that in a growing number of cases is crickets... or to pray for a workable web site. It's main selling point, to run win32 apps, can be done on other phones through Remote Desktop VPN type solutions... which for most scenarios, works fine in a pinch. I think full Windows 10 on ARM is a long-play.  It has to be...since it will take some time for it all to play out.  It breaths some new life into the Windows world and it's reach.  I think the long-play is to help UWP indirectly by making Windows in general more versatile and have a bit more reach.  If Microsoft can limp along on mobile, some good things could happen:  1) more and more websites get redesigned with adaptive layouts that work great on small screens.  2) UWP gets the shot in the arm it needs to build out it's catalog on PC/Tablet/XBox/Holographic.  3) Steam and other game offerings like GoG, etc. do some retooling to be touch-screen and small-screen friendly.  This would let Microsoft (and partners) introduce a 3-in-1 that's actually compelling to non-business folks.
  • Thanks @Mingu7. Great points. I think there is great potential in Windows on ARM as well. It is a long play tearing down the walls between the Mobile and desktop environments reimagining what a PC is: Anything. I talked about that in my Smartphones are dead series, which might be worth revisiting considering what's happening now. I laid out there the path we see coming to fruition now. As we look at MS device family,virtually each member can do everything every other member can do, but each form factor is ideal for distinct cases. This optimizes the mobility of our digital experiences(Nadella's dream🙂. Full Windows on an ultramobile Surface would fit right in that scenario. Check out my next article coming out at noon today(12/15/16) for how I think the next phase of Microsoft's ultramobile PC and Win32 app vision will play out. 😉
  • This is a great article. I love Microsoft's vision and truly hope they succeed over Google. Execution will be key to their success.
  • MS's vision can't fail, as it's the same vision that Google shares. Remember MS retrenched so as not to compete with Google in the mobile space, instead they've migrated MS apps and services to Google and are actively encouraging current Windows users to use both Windows PCs and Android phones by withdrawing Windows phone devices almost entirely from the consumer marketplace. Really, what MS now need to do to continue this process is to allow Android apps on Windows devices so they can capitalise on the success they've had with moving their customer base over to Android phones. I'm not sure why they're waiting really, now's the time to take control of the Google app space. Once the MS store becomes essentially an alternative place to get your Google apps, but with universal access on all your devices, why would anyone buy their app from the Google store? It'd make Chromebooks even less used than they are now. Also, forget that 'used in schools so will win with parents' rubbish. Remember BBC versus Sinclair? Nuff said.
  • I agrred a lot with your take, I would add a twist and say why couldn't MSFT work their tails off to super boost their 24 Feb 2016 acquired Xamarin to be able to fully convert android apps into windows apps. That way, when developers are developing for android, xamarin generates windows apps code with extremely little to no change in code for the developer and all they had to do is publish. The key is make rediculously easy to do and remove developers excuses.
  • That is not possible.  Xamarin can help you migrate your Windows app to Android or make a new app that runs everywhere but it is not suposed to port Android apps to windows.  Developers would have to program their app again from the beginning and this is not going to happen.
  • From what I have read, you can port Android apps to Windows with Xamarin.  
  • That would be awesome, but i use Xamarin in some projects and it doesnt seems like that.  Actually even porting windows apps to Android and iOS arent that easy and you need a lot of work to do it right.
  • I think we sometimes forget that apps come with tentacles... Android Apps often assume a google account and various surrounding OS/Cloud services to be available.  Some games and simple apps might be fine, but those tentacles get sticky with larger and nicely integrated apps.  Replicating that on Windows 10 for an effortless "port" is not just about some emulation container for the app code.
  • Yes, also people forgot that there are rights laws that MS must abide by.. MS just can't do whatever they want when they want, especially with another companies assets.
  • That is a big thing that most everyone here forgets. They just think microsoft can port over apps and call it done. It does not work like that. I have said many times before that if MS did that they would have lawsuit after lawsuit.
  • To be more clear, Xamarin is a framework. It can't convert code. As @Alessandro Dut pointed out, if you're building a new app, you can create it so not too much work is required to hit all platforms. But it can't convert existing code. At least in regards to iPhone, you have the Windows Bridge for iOS (Islandwood). That actually tries to convert code.
  • I think the problem is that Google won't make those apps available, is not that MS is blocking the, is that google will never port any google branded app to the Microsoft ecosystem
  • Even if Microsoft added support for Android apps to the OS, developers would still have to add their apps to the Windows Store. If Microsoft just grabbed apk files for the most popular apps and put them in the store without the consent of the developer, that'd be piracy. 
  • If Microsoft opened a store that simply gave a developer more of an audience with zero additional work, developers would do it. It's practically free money.
  • Don't forget marketing.. Marketing is always key.
  • Marketing would be oxymoron in their case, most of their employees use apple and android.
  • As usual...
  • I also hope Microsoft win's this. Or Andromeda does not suck as Android does. Actually, i would prefer a 1:1:1 market separation between Google, MS and iOS. And they cooperating to get applications plattform independent, like MS does with Xamarin already.
  • It will be interesting to see how this situation will develop. I see a hard road ahead for either company if they try to grab at each others market share; chrome OS is is not going to be appealing to many windows 10 users, just like 10 Mobile isn't going to be attractive to many Android consumers, even with x86 app support. Either in the far future one device will do it all, or people are going to continue to pick and choose different os's for different devices. Which is why windows integration in android and google integration in windows is so important, users need choice, and the OS's need to talk to each other while they coexist.
  • Hmm, you speak alot of sense, but I don't think people really want Android as an OS (and certainly not ChromeOS). I think they want Android apps. Now MS have had success in moving their mobile customers over to Android as per the retrenching plan, the obvious next move is to take control of the one area that matters, Google apps. If they can make the MS store a better place to buy your Google apps (universally available on all your Windows devices and your Android phone) why would anyone who owns an Android phone and a Windows PC etc. ever buy an app from the Google store again? This is clearly the direction MS have moved customers in place for. I just wonder when they're planning for the final takeover bid.
  • This. Nobody cares about the OS. Heck, many phone buyers have no idea they even have an android device. They just want the apps. With that said, it is hard to make a full comparison to Chrome and Windows. Apps are still apps and cannot replace the needs of actual desktop software.
  • Desktop software has become a niche market. There really isn't any mainstream programs that do not have a mobile equivalent. The need to use Windows is shrinking daily.
  • Office is a great example of REALLY good apps. They do not in any way replace full for those that need and back to my point, you can't compare the two.
  • That is one program that is available everywhere and has plenty of other options. Not going to drive mainstream growth.
  • I am not saying that, what I am saying is that if you NEED a piece of software, such as office, then you have to have office. I will explain further in my other comment to you.
  • Developers would still have to consent to their applications being on the Windows store. It would likely be like apps on the Amazon app store: they're technically the same apps, but they're several versions behind because there's no incentive for developers to add the updated version.    You'd also have to convince users to use a second store, and re buy all their apps from the Windows store. 
  • If you mean supporting Android apps in Windows (if that's not what you mean, sorry my bad) I don't think that's a good idea.
    Support for Android apps won't help Windows anymore.
    Remember, we're talking about the WHOLE Windows ecosystem now, not just Mobile.
    Android apps are not designed to work with PC's, TV's, IoT, etc. only phones.
    UWP is the only way to go, Microsoft should encourage developers to use UWP instead of Win32 by providing the same capabilities.
    I understand that UWP is still limited compared to Win32 so MS should address that issue.
  • More people are willing to change phones than computers. I know lots of android users who are interested in Windows Mobile but the app gap keeps them back and that includes solid Google services. The arm game is to try and help the ecosystem even more. It may also force Google to make apps. Google does for iOS who also compete in mobile space with them. They have a huge amount of Windows users using their services. They will be at risk losing customers to ms which users will be constantly exposed to.
  • Yep
  • Only Google rejects all windows integration. Even Apple is more open there. MS is doing it right, their services all availible on all plattforms.
  • Nice but Andromeda will be like chrome os on phone right like a continuum experience but won't be able to run winx86 apps so i don't believe it will make a difference
  • True, but with so many apps the bet here is that x86 software will fade to the background.
  • It's really about replacing current PC software with smaller, less capable apps for certain needs (so instead of having Photoshop for all of your design work you will have seprate small apps for dealing with photos, drawing, etc.). It will be hard to get users to ditch their workflow unless the new option is much better. It's the same as the web site vs. UWP app problem, if the app has less features why would you use it instead?
  • Mobile Apps are not in the beginning, they were 6 years ago, not anymore.  that being said, if said apps could exist they would already exist by now.  small screens and phones already took over what they could from desktop and big screens. Photoshop will always be needed, mouse and pen and big screen also, small screens are now needed too and for now we have to buy two devices to fulfill our needs. Microsoft vision with UWP is way beyong a smartphone and a desktop, with a phone being able to run apps from both worlds, you can buy a single device with a processor unit and then dumb devices that are cheaper to meet all your needs, that will probably include a cheaper hololens in the future and a phone that works as a bracelet/smartwatch all running the same OS. Google right now have a specific OS for watches, phones and desktop, etc, devs have to create their apps for each OS and thats a pain, Andromeda would ease that a bit but still far from what Microsoft is offering with watches, phones, pcs, xbox and hololens... In the end it will be really easier to create a popular app to Windows Mobile than to port real photoshop to Andromeda and thats when tide will start to change.  
  • But uwp isn't about mobile. It's about moving your code to a future platform. think about the sketchable app and how it's desktop only. not only that it takes advantage of a new input device like the surface dial. Will never be good on phone but doesn't need to be. But as input changes it can quickly adapt by being on the new code base. Imagine photoshop on HoloLens with a brush you draw on any Surface you project the image and it can know the texture of the scene if you wish, the lighting info, it can change the way people manipulate photos. They can use exact 1:1 sizing, etc. it's not about phones. It's about empowering your code to do more and if they don't someone else will think of it and adobe will become the next blockbuster movies. Phone was just humanity's first step into mobile. Technology has progressed insanely over such a short period of time. It will not stop for a company who is comfortable with sitting where they are. Windows 10 is about letting developers adapt to technology changes. It is hardware agnostic, it doesn't require you to constantly change the os you interact with because some new hardware input/output model has become popular. Oh a smart watch. Ok let's rewrite everything for watch os. No, the core apis are always the same and only features need to be concerned. So stop thinking of uwp as mobile. It's not.
  • Im not sure why you replied this to me, I didn´t say UWP is about mobile, i said it will save you money and save devs time.  It sure isnt about "moving code to a future platform", that is vague and means nothing, we could say the same thing about xbox 360 games being ported to xbox one... "moving code to a future platform", but thats not why they do it. Maybe UWP seems new to you but it actually exists for some time now, it didnt change anything for Microsoft, it means nothing without mobile and continuum, you should stop thinking this is about moving your code to a future platform, it´s not.
  • Google has one OS on all form factors and has had a unified app store for years. Today, a single app can run on your TV, car, watch, phone, tablet or PC.q Microsoft is behind. The only place they are really relevant is desktop. They have no wearable, auto or television products and they basically do not even have a mobile platform. With no penetration into these markets, at this point it looks like Microsoft is just going to become a company that provides enterprise services. They will be quite successful there, but it is going to be a bit boring for us consumers.
  • This is where MS is placed well if they can get mobile apps underway, they'll have a system that can run both, x86 is still a very important part of the ecosystem that millions still require.
  • I forgot.. Don't remind me..
  • It will be exciting to see how this ends up. All the best to Microsoft. Microsoft has finally taken the right direction with arm and x86. Best of both worlds.
  • Hi Jason, I think you've got it wrong when you said "Android apps on Chrome are a path to the desktop and a Continuum-like feature"... Bringing mobile apps to a desktop is not the same as bringing full desktop apps and desktop functionality to a mobile through docking it to a bigger screen... It's almost the opposite. Can we really compare the two?
  • If it were ever to go over it is Googles method of apps on a desktop form factor like we see now with apps on Chrome.
  • This right here is why MS is in the position it is in mobile... there is a 1% that cares about full desktop ufnctionality on a mobile device... the other 99% just want something with quick toggles pre adjustments and be on your way...  The lack of a full UWP eco system is a HUGE detriment to MS, that android already has... being able to run x86 programs on a phone isn't still going to appeal to 99% of the market... in essense you are right you can't really compare the two... however that doesn't matter
  • Exactly. However, in reality Microsoft's aim is not for us to use those apps (x86) on the phone, rather that the phone is y