Framework Laptop's price decrease comes with a jab at Apple and an ominous warning
A rare drop in price seems like good news but it comes with a grim look at the future of PC hardware costs.
Stop the presses! A laptop maker just announced a price reduction in 2026. Despite the ongoing RAM crisis and component shortage, Framework just dropped the price of the Framework Laptop 13 Pro.
Framework was able to source a new SSD from its partner ADATA that offers better performance and reliability while costing less.
Framework Laptop 13 Pro preorders have not started shipping, so any order that's already been placed has been upgraded to the new SSD and had pricing adjusted.
"This new SSD comes in 1TB and 2TB options, and the 1TB lands at a lower price than the 500GB SSD we had previously qualified, so we will also switch 500GB orders to the 1TB drive at the lower price," explained Framework.
Framework's website did not show the reduced pricing when I drafted this piece, so I can't share the exact costs of the new configurations. I'll update this piece as more information becomes available.
The announcement comes as good news for those shopping for the unique laptop from Framework, but it's a relatively small reprieve from the current financial climate.
Even in Framework's announcement of the price decrease, the PC maker warned that CPU price increases are expected. "We expect that we will need to adjust the overall system price on Framework Laptop 13 Pro in the coming weeks for new orders," said Framework.
In response to Apple’s price increases today, we’ve lowered the price of some Framework Laptop 13 Pro configurations. We were able to source and qualify Gen 5 SSDs from ADATA that are both faster and cheaper, and now offer them on DIY Edition! https://t.co/HfS1l5wL1tJune 25, 2026
Framework dropped its prices on the same day Apple unveiled several price increases, which led to a playful jab. Framework clarified in a follow-up post that the timing of its reductions was coincidental and not in response to Apple.
The unfortunate reality is that many laptop makers have bumped up prices, including Framework. Microsoft, Dell, Lenovo, HP, and others have all had to raise prices. For a short time, Apple was immune to price hikes due to its stockpile of components, but that is no longer the case.
We shouldn't expect things to improve in the immediate future. When Microsoft announced another wave of price increases to Xbox consoles, the company said it expects another doubling of console storage and memory prices by the fall of 2027. The same factors that contribute to those components doubling in price will affect PC parts.
Join us on Reddit at r/WindowsCentral to share your insights and discuss our latest news, reviews, and more.

Sean Endicott is a news writer and apps editor for Windows Central with 11+ years of experience. A Nottingham Trent journalism graduate, Sean has covered the industry’s arc from the Lumia era to the launch of Windows 11 and generative AI. Having started at Thrifter, he uses his expertise in price tracking to help readers find genuine hardware value.
Beyond tech news, Sean is a UK sports media pioneer. In 2017, he became one of the first to stream via smartphone and is an expert in AP Capture systems. A tech-forward coach, he was named 2024 BAFA Youth Coach of the Year. He is focused on using technology—from AI to Clipchamp—to gain a practical edge.
You must confirm your public display name before commenting
Please logout and then login again, you will then be prompted to enter your display name.
